The Digital Success & Operations Senior Lead - Events Technology Platform joins the Events Technology Platform team to manage the health and roadmap of global event technologies. This role involves owning the webinar technology product roadmap, managing enterprise SaaS vendor relationships, and overseeing licensing, contract renewals, and security compliance. You will synthesize global business needs to shape platform governance, define KPIs for uptime and stream quality, and drive platform adoption across marketing and sales teams. Key responsibilities include managing roles and permissions, event intake processes, and data privacy regulations like GDPR and CCPA. Required skills include experience with digital product management, marketing technology, and enterprise platforms such as ON24, Zoom, or GoToWebinar. You must also demonstrate familiarity with AI concepts and tools like Claude and Slackbot.
Define, prioritize, and maintain a forward-looking webinar technology product roadmap based on business needs and market trends.
Manage the enterprise vendor relationship, including licensing strategy, contract renewals, SLA governance, and security compliance.
Serve on the vendor's advisory board to influence their product engineering roadmap and secure early access to beta programs.
Define and track platform KPIs such as uptime and stream quality to inform product direction.
Develop and execute strategies to drive platform adoption and maximize utilization across global marketing and sales teams.
Ensure compliance with global data privacy regulations like GDPR and CCPA in partnership with Security and Compliance teams.
Manage platform operations including roles and permissioning, event intake processes, and escalation paths for technical issues.
What we're looking for
8+ years of experience in digital product management, program management, product operations, or a related field.
Demonstrated ability to own a product roadmap, including prioritization, stakeholder alignment, and translating business needs into technical requirements.
Proven experience managing enterprise SaaS vendor relationships, including contract negotiations, licensing models, renewals, and SLA governance.
Exceptional stakeholder management skills to bridge the gap between non-technical business stakeholders and engineering or vendor product teams.
Working familiarity with AI and machine learning concepts as applied to marketing technology.
Strong understanding of enterprise event technology platforms and their integrations into the broader martech ecosystem.
Experience defining and tracking digital engagement and product adoption KPIs.
Excellent written and verbal communication skills for presenting roadmaps and strategic recommendations to senior leadership.
Experience influencing vendor product roadmaps via Customer Advisory Boards or beta testing programs (preferred).
Familiarity with the Salesforce ecosystem and native Salesforce marketing tools (preferred).
Agile or Project Management certifications such as PMP, CSM, or SAFe Product Owner/Product Manager (preferred).
Experience in a global or hyper-scale enterprise environment managing platforms for hundreds of internal users (preferred).
MarTech
Event Technology
Digital Experiences
Attendee Management
Lead Capture
Onsite Technology
Data Workflows
Integrations
Service Models
Operating Models
Risk Management
AI
Personalization
Predictive Technologies
Digital Commerce
WCAG) 2.2 AA
Project Management
Program Management
Data Science
Automation
Information Systems
eCommerce
Digital Accessibility