Vice President, Chase Branded Cards Go to Market Lead

JPMorgan Chase

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Work type
On-site
Location
New York, NYWilmington, DE
Posted
2 days ago
Freshness
Confirmed live today

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How this pay compares to similar roles

Similar $204k
$136k most similar roles pay here $272k

This listing doesn't post a salary. Most similar roles pay $149,125–$258,975.

Based on 240 similar postings.

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About JPMorgan Chase

JPMorgan Chase & Co. is a global financial services firm and one of the largest banks in the world, offering investment banking, commercial banking, asset management, and consumer financial services.

JPMorgan Chase currently has 1138 open roles on FindRole.

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TL;DR · Vice President, Chase Branded Cards Go to Market Lead

As Vice President, Chase Branded Cards Go to Market Lead, you will join the Chase Branded Cards Go to Market team to lead the end-to-end delivery of product launches, product refreshes, and strategic initiatives for the Small Business portfolio. You will translate business priorities into integrated go-to-market plans by partnering with General Managers and cross-functional leaders across marketing, acquisition, operations, and customer channels. Your daily work involves establishing governance structures, managing risks and dependencies, ensuring launch readiness, and developing executive communications to synthesize progress for senior stakeholders. You will also improve go-to-market frameworks and coach junior team members. The role requires expertise in go-to-market strategy, product marketing, or consulting within financial services or payments. Key competencies include program management, strategic problem-solving, and the ability to navigate complex matrixed environments to deliver consistent results for card products.

What you'll do

  • Lead end-to-end delivery for new card products, product refreshes, and high-priority strategic initiatives.
  • Translate business priorities into integrated plans with clear objectives, milestones, and success measures.
  • Establish governance structures, decision forums, and operating cadences to ensure coordinated execution.
  • Align strategies across product, brand, marketing, acquisition, operations, and customer channels.
  • Manage launch readiness including criteria assessments, go/no-go recommendations, and contingency planning.
  • Identify and mitigate strategic risks and interdependencies to protect project outcomes.
  • Develop executive communications that synthesize progress, trade-offs, and recommendations for senior stakeholders.
  • Improve go-to-market frameworks and tools to increase consistency and scalability across all launches.

What we're looking for

  • Bachelor's degree or equivalent experience is required.
  • An MBA or equivalent advanced degree is preferred.
  • 5+ years of experience in go to market strategy, product marketing, product management, consulting, or corporate development are required.
  • Experience in financial services or payments is preferred.
  • Demonstrated experience leading complex product launches, product refreshes, or strategic initiatives from planning through execution is required.
  • Proven ability to translate strategy into actionable plans and deliver results in a complex, matrixed organization is required.
  • Strong program management, organizational skills, executive communication, and analytical problem-solving skills are required.
  • Ability to build relationships and mobilize cross-functional teams without direct authority is required.

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