This role pays less than
83%
of similar roles. Most pay
$165,000–$222,250
— the shaded band above.
At the midpoint, this role pays about
$155k
versus about
$194k
for comparable roles.
Based on 240 similar postings.
Employer
About Microsoft
Microsoft Corporation is a global technology leader producing software, hardware, and cloud services including Windows, Office 365, Azure cloud platform, Xbox gaming, and Surface devices. Industry: Software & Cloud Computing
Microsoft currently has
588 open roles
on FindRole.
Listed pay typically runs
$119,800–$234,700
across 570 roles with salary data.
As a Senior Media Strategy Manager on the Global Media Team, you will lead paid media strategy, planning, and execution for high-profile initiatives. You will develop full-funnel media plans across digital and traditional channels, including paid social, search, programmatic, video, audio, and out-of-home platforms to drive business growth and brand impact. Your daily work involves collaborating with internal marketing teams and agencies to translate customer insights into actionable strategies while managing large-scale budgets. You will leverage technologies such as generative AI, machine learning, advanced automation, and clean room solutions for first-party data activation. The role focuses on the intersection of media, data, and technology to solve complex advertising challenges. Key competencies include executive communication, storytelling with data, and navigating a matrixed environment to optimize investment across various product go-to-market objectives.
Develop innovative full-funnel media plans across digital and traditional channels to drive growth and brand impact.
Lead high-visibility campaigns using paid social, search, programmatic, video, audio, and emerging platforms.
Drive media innovation by testing new technologies and partnering with agencies to influence the future of advertising.
Translate customer insights and campaign performance data into actionable strategies to optimize investment and results.
Align media investments with corporate goals by collaborating with internal marketing, product, engineering, and finance teams.
Activate first-party data using CRM systems, cloud analytics, and privacy-centric solutions to improve audience engagement.
Apply AI, machine learning, and automation to enhance media planning, optimization, and campaign execution.
Manage large-scale budgets while ensuring brand safety, operational effectiveness, and compliance with advertising standards.
What we're looking for
Bachelor's Degree in Business, Advertising, Marketing, Communications, or related field and 4+ years of experience in media, marketing, or advertising.
Master's Degree in Business, Advertising, Marketing, or Communications and 6+ years of experience in media, marketing, or advertising (preferred).
8+ years of experience coordinating media strategies with product, marketing, analytics, agency, and executive stakeholders (preferred).
8+ years of experience designing campaign measurement frameworks before launch (preferred).
8+ years of experience in consumer-facing media, marketing, gaming, entertainment, technology, or subscription businesses (preferred).
Subject matter expertise across paid social, search, programmatic, video, audio, display, and emerging media channels.
Experience managing large-scale media budgets and optimizing investment allocation across channels.
Experience supporting gaming/media ecosystems like Xbox, PlayStation, Riot Games, or similar platforms (preferred).
Campoverde, Lazio, Italy62 days ago
$62,000–$113,500
AI
Robotics
Automation
Industry 4.0
MES
ERP
IoT
Digital Transformation
Project Management
PMP
PRINCE2
Paperless Systems
Manufacturing Execution Systems
Process Optimization
Marketing Mix Modeling (MMM)
Paid Media
Data Science
Analytics
Databricks
Search
Programmatic
Video
Streaming
Forecasting
Data Architecture
AI
Reporting