Senior Manager, Integrated Marketing - Qualcomm

Qualcomm

Quick summary

Work type: On-site
Location: San Diego, CA
Salary: $158,800–$238,200 / yr
Posted: 7 days ago
Closes: Dec 2, 2026
Nearby: 99+ roles within 25 mi

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Salary context

Competitive pay

How this pay compares to similar roles

Similar $194k

This role $198k

$149k most similar roles pay here $248k

This role pays more than 59% of similar roles. Most pay $165,000–$223,187 — the shaded band above. At the midpoint, this role pays about $198k versus about $194k for comparable roles.

Based on 240 similar postings.

Employer

About Qualcomm

Qualcomm is a leading American semiconductor and telecommunications company based in San Diego, CA.

Qualcomm currently has 660 open roles on FindRole.

Listed pay typically runs $154,000–$231,000 across 429 roles with salary data.

Most-posted roles

View all roles at Qualcomm

At a glance

TL;DR · Senior Manager, Integrated Marketing - Qualcomm

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The Senior Manager of Integrated Marketing at Qualcomm Technologies is an individual contributor role focused on developing and executing integrated marketing strategies for the company’s brand and technology pillars, including 6G and AI. This position involves collaborating closely with Product Marketing Managers to manage campaign programs and ensure successful launches across a tiered activation model. Key responsibilities include leading full-funnel campaign architecture, managing always-on programs, and representing Qualcomm at industry events. The role requires strong experience in integrated marketing, fluency in campaign architecture, and the ability to apply generative AI tools effectively. Candidates should have expertise in semiconductor or technology brand marketing and be prepared for future people management roles within a large-scale organization.

Skills

AI Generative AI Automation tools Campaign architecture Performance metrics Semiconductor marketing B2B2C marketing B2B marketing Tiered launch frameworks IM operating models Cross-functional collaboration Marketing strategy Program management Channel activation Brand strategy Paid media Earned media Owned channels

What you'll do

Own the integrated marketing strategy and execution plan for Qualcomm brand portfolio.
Lead full-funnel campaign architecture for Tier 1 and Tier 2 launches from platform strategy through channel activation.
Manage always-on programs, seasonal campaign calendars, and spot/reactive activations across both pillars.
Represent each BU at relevant industry events and support Qualcomm-led event strategies.
Define success metrics for all IM-led programs and provide regular performance updates to stakeholders.

What we're looking for

8+ years of integrated or brand marketing experience
Proven ability to manage full-funnel marketing programs across channels
Strong fluency in campaign architecture from strategy through activation and measurement
Experience managing competing priorities in a matrixed environment
Comfortable operating autonomously while aligning with senior leadership
Demonstrated AI fluency and application of generative AI tools
Familiarity with tiered launch frameworks and IM operating models

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