Principal Data Architect
CVS Health
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How this pay compares to similar roles
This role pays more than 58% of similar roles. Most pay $176,450–$259,111 — the blue band above. At the midpoint, this role pays about $220k versus about $218k for comparable roles.
Based on 240 similar postings.
Employer
Warner Bros. Discovery is a global media and entertainment company operating a broad portfolio of iconic content and brands including Warner Bros. film studio, HBO, CNN, Discovery Channel, and Max streaming service. Industry: Media & Entertainment
Warner Bros. Discovery currently has 58 open roles on FindRole.
Listed pay typically runs $132,300–$245,700 across 24 roles with salary data.
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At a glance
JOB TITLE: Principal Architect, Consumer Data Platform, Measurement & Attribution The Principal Architect, Consumer Data Platform, Measurement & Attribution leads the design and implementation of the next-generation Consumer Data Spine within the AdTech team. This role involves architecting scalable, secure, and interoperable data infrastructure to support high-fidelity identity resolution, clean room integrations, and privacy-compliant data activation across digital and streaming platforms. Key responsibilities include developing infrastructure for targeted advertising, campaign insights, and audience measurement while ensuring compliance with CCPA, CPRA, GDPR, and VPPA regulations. The position requires expertise in identity data platforms, data governance, and scalable data pipelines. Candidates must utilize cloud-based platforms such as AWS, Databricks, and Snowflake, alongside digital ad serving technologies like Freewheel and GAM. The work addresses complex media environment challenges regarding first- and third-party data strategies and agency partner integrations.
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