Principal Architect, Consumer Data Platform, Measurement & Attribution

Warner Bros. Discovery

Confirmed live today High trust
Hybrid

Quick summary

Work type
Hybrid
Location
Atlanta, GA
Salary
$154,070–$286,130 / yr
Employment
Full-time
Posted
6 days ago
Freshness
Confirmed live today

Market check

Salary context

Competitive pay

How this pay compares to similar roles

Similar $218k
This role $220k
$138k $302k
below market most similar roles pay here above market

This role pays more than 58% of similar roles. Most pay $176,450–$259,111 — the blue band above. At the midpoint, this role pays about $220k versus about $218k for comparable roles.

Based on 240 similar postings.

Employer

About Warner Bros. Discovery

Warner Bros. Discovery is a global media and entertainment company operating a broad portfolio of iconic content and brands including Warner Bros. film studio, HBO, CNN, Discovery Channel, and Max streaming service. Industry: Media & Entertainment

Warner Bros. Discovery currently has 58 open roles on FindRole.

Listed pay typically runs $132,300–$245,700 across 24 roles with salary data.

Most-posted roles

View all roles at Warner Bros. Discovery

At a glance

TL;DR · Principal Architect, Consumer Data Platform, Measurement & Attribution

JOB TITLE: Principal Architect, Consumer Data Platform, Measurement & Attribution The Principal Architect, Consumer Data Platform, Measurement & Attribution leads the design and implementation of the next-generation Consumer Data Spine within the AdTech team. This role involves architecting scalable, secure, and interoperable data infrastructure to support high-fidelity identity resolution, clean room integrations, and privacy-compliant data activation across digital and streaming platforms. Key responsibilities include developing infrastructure for targeted advertising, campaign insights, and audience measurement while ensuring compliance with CCPA, CPRA, GDPR, and VPPA regulations. The position requires expertise in identity data platforms, data governance, and scalable data pipelines. Candidates must utilize cloud-based platforms such as AWS, Databricks, and Snowflake, alongside digital ad serving technologies like Freewheel and GAM. The work addresses complex media environment challenges regarding first- and third-party data strategies and agency partner integrations.

What you'll do

  • Architect and lead the development of the new Consumer Data Spine for unified identity resolution.
  • Design and implement clean room infrastructure for audience activation, measurement, and attribution.
  • Ensure data systems comply with CCPA, CPRA, GDPR, VPPA, and other emerging privacy regulations.
  • Define architectural standards for data interoperability, scalability, and security across AdTech systems.
  • Align data infrastructure with business goals for targeted advertising and campaign performance.
  • Mentor engineering teams and contribute to the strategic roadmap for data platform capabilities.
  • Deliver production-ready infrastructure for new audience solutions and advertiser integrations.

What we're looking for

  • 15+ years of experience in data architecture, AdTech, or enterprise data platforms.
  • Proven track record leading the design and implementation of large-scale identity resolution systems and data clean room infrastructure.
  • Deep understanding of first- and third-party data strategies, audience targeting, campaign measurement, and attribution.
  • Strong knowledge of data privacy regulations including CCPA, CPRA, GDPR, and VPPA with experience operationalizing compliant systems.
  • Experience collaborating with cross-functional teams including Product, Engineering, Legal, and Privacy.
  • Demonstrated ability to deliver complex data infrastructure projects under tight timelines.
  • Expertise in data interoperability, API integrations, and scalable data pipelines.
  • Experience with cloud-based data platforms (e.g., AWS, Databricks, Snowflake) and digital ad serving technologies (Freewheel, GAM).

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