Member Marketing Analytics Lead

USAA

Confirmed live yesterday High trust

Closes in 2 days Hybrid

Quick summary

Work type: Hybrid
Location: San Antonio, TXPlano, TXPhoenix, AZColorado Springs, COCharlotte, NCTampa, FL
Salary: $143,320–$273,930 / yr
Employment: Full-time
Posted: 5 days ago
Freshness: Confirmed live yesterday
Closes: Oct 29, 2026 (soon)
Nearby: 99+ roles within 25 mi

Market check

Salary context

Above market

How this pay compares to similar roles

Similar $182k

This role $209k

$127k $290k

below market most similar roles pay here above market

This role pays more than 75% of similar roles. Most pay $155,000–$208,381 — the blue band above. At the midpoint, this role pays about $209k versus about $182k for comparable roles.

Based on 240 similar postings.

Employer

About USAA

USAA (United Services Automobile Association) is a San Antonio-based Fortune 500 financial services company founded in 1922, dedicated to providing insurance, banking, and investment solutions exclusively to U.S. military members, veterans, and their families.

USAA currently has 65 open roles on FindRole.

Listed pay typically runs $114,080–$218,030 across 42 roles with salary data.

Most-posted roles

View all roles at USAA

At a glance

TL;DR · Member Marketing Analytics Lead

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The Member Marketing Analytics Lead provides critical decision support for business areas across the association by applying mathematical and statistical techniques to drive change. Working within the Decision Science Analyst community, the role involves gathering, manipulating, and synthesizing data such as attributes, transactions, and behaviors to create implementable strategies. Key responsibilities include leading cross-functional discussions, performing exploratory data analysis, and translating complex findings into communication materials for senior executives. The position requires expertise in SQL, SAS, BI tools, and data visualization, while also incorporating emerging technologies like Python, Neural Networks, and Cloud. The role specifically addresses the business problem of uncovering trends and measuring effectiveness in media and digital channel performance to inform marketing decisions and optimize the overall digital experience.

Skills

Python SQL SAS Adobe Analytics Data Mining Neural Networks Data Visualization Data Wrangling Cloud IoT EDA BI Tools Data Munging

What you'll do

Apply advanced mathematical and statistical techniques to solve large-scale business problems and drive strategic change.
Gather, manipulate, and synthesize disparate data sources to draw conclusions and develop implementable strategies.
Lead discussions with cross-functional teams to understand complex business objectives and influence solution strategies.
Translate complex analysis into communication materials and visualizations for presentation to all levels of management.
Identify and gather quality data sources through testing and exploratory data analysis to address specific business problems.
Document assumptions, methodologies, and validation testing to facilitate peer reviews and ensure compliance.
Provide subject matter expertise on operationalizing recommendations and adopting emerging technologies for quantitative analysis.
Monitor and control business risks in accordance with corporate policies and procedures.

What we're looking for

Bachelor's degree in a quantitative field or 4 years of relevant education and/or experience.
8 years of experience in a decision support analytic function or an advanced degree with 6 years of experience.
Expert skills in mathematical and statistical techniques to drive fact-based decision-making.
Expert knowledge of SQL, SAS, BI tools, and data visualization software.
Experience with data wrangling, data munging, and integrating disparate data sources.
Ability to translate complex analysis into communication materials for senior executives.
Prior U.S. military service or being a military spouse/domestic partner is highly valued (preferred).
Experience with Adobe Analytics, digital channel performance, or AI-enabled analytics tools (preferred).

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