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$157,000–$227,600.
Based on 239 similar postings.
Employer
About JPMorgan Chase
JPMorgan Chase & Co. is a global financial services firm and one of the largest banks in the world, offering investment banking, commercial banking, asset management, and consumer financial services.
JPMorgan Chase currently has
1117 open roles
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Listed pay typically runs
$186,160–$215,000
across 7 roles with salary data.
Martech Operations and AI Enablement Lead - Vice President joins the Marketing team to balance channel execution with operations and technology transformation. This role focuses on operational discipline, service delivery, and quality while operationalizing Martech platforms, AI-enabled capabilities, and workflow modernization in partnership with Product, Technology, Data, and Controls teams. The individual will define use cases, manage change management across various business units, and build scalable playbooks to sustain new capabilities. Key responsibilities include translating marketing needs into technical requirements and identifying opportunities for automation and efficiency. Required skills include experience in digital transformation, campaign operations, and data analytics. Technical proficiency is required in tools such as Adobe, Segment, Tableau, Excel, SQL, and Python. The role addresses the challenge of connecting technology delivery to measurable marketing impact within complex, regulated environments requiring rigorous controls.
Lead Martech operations transformations to improve service delivery, execution quality, and speed to market.
Operationalize technology capabilities by defining use cases, adoption plans, and measurable outcomes.
Translate marketing requirements into technical specifications and product backlog priorities for technology teams.
Identify opportunities for simplification and automation across current Martech tools and workflows.
Drive AI enablement initiatives to improve productivity, quality assurance, and workflow acceleration.
Manage cross-functional change management across legal, risk, compliance, and technology departments.
Establish governance routines and performance measures to monitor platform adoption and process adherence.
Create scalable playbooks and documentation to sustain new Martech and AI capabilities.
What we're looking for
Bachelor’s degree in Data Science, Statistics, Information Systems, Marketing, Business, or a related field.
Experience leading Martech operations, marketing technology implementation, digital transformation, campaign operations, workflow automation, or AI enablement initiatives.
Working knowledge of Martech tools including CRM, data activation, Adobe, Segment, Tableau, Excel, SQL, or Python.
Proven experience in data analytics, customer segmentation, audience strategy, measurement, or data-driven marketing execution.
Experience running, supporting, or transforming Martech operations or channel execution teams regarding service delivery and performance management.
Ability to translate business requirements into technical specifications and communicate complex problems to non-technical partners.
Experience with enterprise marketing platforms, Salesforce Marketing Cloud, or similar marketing automation tools (preferred).
Understanding of responsible AI practices, automation design, governance, and data controls in marketing use cases (preferred).
MarTech
Marketing Operations
CDP
CRM
Salesforce
Snowflake
BigQuery
AI
Generative AI
Predictive Modeling
Data Warehousing
Tag Management
Data Pipelines
Agile
GDPR
CCPA
Marketing Automation