Business Manager, BC&P Paid Search, Social & Display Marketing Acquisition

Capital One Financial

Confirmed live 2 days ago High trust

Quick summary

Work type
On-site
Location
New York, NYMcLean, VA
Salary
$164,800–$188,100 / yr
Posted
11 days ago
Freshness
Confirmed live 2 days ago

Market check

Salary context

Competitive pay

How this pay compares to similar roles

Similar $183k
This role $176k
$138k most similar roles pay here $221k

This role pays more than 52% of similar roles. Most pay $152,725–$212,814 — the shaded band above. At the midpoint, this role pays about $176k versus about $183k for comparable roles.

Based on 240 similar postings.

Employer

About Capital One Financial

Capital One Financial is a bank holding company specializing in credit cards, auto loans, banking, and savings products, known for its data-driven approach to consumer and commercial finance. Industry: Financial Services & Banking

Capital One Financial currently has 998 open roles on FindRole.

Listed pay typically runs $197,300–$225,100 across 992 roles with salary data.

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View all roles at Capital One Financial

At a glance

TL;DR · Business Manager, BC&P Paid Search, Social & Display Marketing Acquisition

Business Manager- BC&P Paid Search, Social & Display Marketing Aquisition joins the Business Cards & Payments organization to support marketing acquisition for small business card products. This role involves developing new marketing strategies, managing the full lifecycle of innovation from tool scoping to pilot testing, and collaborating with data scientists, tech teams, and vendors to identify untapped opportunities. The position requires utilizing first-party and third-party customer data within a credit framework to perform advanced segmentation and optimize for NPV growth. Key responsibilities include leading direct-to-consumer marketing efforts, managing multiple projects concurrently, and translating research into strategic roadmaps. Candidates must possess strong quantitative skills, analytical orientation, and excellent communication abilities to navigate complex marketing landscapes. The role focuses on solving the challenge of driving growth and profitability in a competitive market through data-driven decision making and sophisticated audience targeting.

What you'll do

  • Develop marketing strategies for paid search, social, and display channels to drive growth and profitability.
  • Execute rapid-fire market tests to provide immediate feedback on customer acquisition and net present value.
  • Manage the full lifecycle of marketing innovation from initial tool scoping to pilot test execution.
  • Analyze first and third-party data to perform advanced segmentation and optimize audience targeting.
  • Collaborate with data scientists, tech teams, and vendors to identify untapped opportunities and build strategic roadmaps.
  • Translate complex research into actionable business requirements and manage the delivery of multiple concurrent projects.
  • Mentor and develop a team of analysts to ensure high performance and talent retention.

What we're looking for

  • Must have a Bachelor's degree in a quantitative field or a Master's degree/MBA with a quantitative concentration.
  • Requires at least 3 years of professional experience performing analysis.
  • Preferred candidates possess 5+ years of experience in analysis.
  • Preferred candidates have 2+ years of experience in financial services.
  • Preferred candidates have 1+ year of experience in consulting.
  • Preferred candidates have 2+ years of experience in people management.
  • Must possess strong quantitative orientation and a track record of making decisions based on analytics.
  • Must have excellent written and oral communication skills with the ability to influence others.

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