Intern - Product Marketing

IBM

Confirmed live 2 days ago High trust
Hybrid

Quick summary

Work type
Hybrid
Location
Austin, TX
Employment
Intern
Posted
7 days ago
Freshness
Confirmed live 2 days ago

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Salary context

How this pay compares to similar roles

Similar $183k
$110k most similar roles pay here $256k

This listing doesn't post a salary. Most similar roles pay $124,312–$242,000.

Based on 240 similar postings.

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About IBM

IBM is a US-based global technology company providing hybrid cloud, AI, consulting, enterprise software, and IT infrastructure products and services.

IBM currently has 506 open roles on FindRole.

Listed pay typically runs $174,632–$197,165 across 5 roles with salary data.

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At a glance

TL;DR · Intern - Product Marketing

2027 Intern – IBM Product Marketing is a summer internship within the Performance Marketing team focused on driving scalable revenue growth and generating demand for products. You will work collaboratively to develop content that differentiates offerings, create product-centric experiences for clients, and translate complex services into compelling marketing stories for partners and customers. The role involves analyzing the customer journey to identify gaps and providing recommendations to improve overall experience. To succeed, you should possess strong communication skills and a basic understanding of go-to-market strategies, B2B marketing, and audience strategy. Preferred technical skills include proficiency in Excel, Python, or Tableau. This position addresses the challenge of driving product awareness and adoption within the hybrid cloud and AI sectors to solve critical business problems for clients through strategic marketing plans and innovative content creation.

What you'll do

  • Develop content that positions and differentiates IBM offerings in the market.
  • Create product-centric experiences for prospects and clients to drive engagement.
  • Translate complex services into marketing messages and compelling stories for customers and partners.
  • Analyze the customer journey to identify gaps and recommend improvements to the experience.
  • Execute strategic marketing plans to generate leads and increase product adoption.
  • Address strategic business challenges through collaborative project work.

What we're looking for

  • Must have a High School Diploma or GED.
  • Preferred candidates should hold a Bachelor's Degree.
  • Must be currently enrolled in an accredited university pursuing a Bachelor's degree.
  • Must be a rising senior for the 2027-2028 school year and available for Summer 2027.
  • Must have fluent English skills with strong written and verbal communication abilities.
  • Basic knowledge of product marketing, product management, B2B marketing, or related fields is required.
  • Basic understanding of go-to-market strategies, audience strategies, client experience design, and A/B testing is required.
  • Work authorization now or in the future, are not eligible for hire.

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