Intern - Marketing Analytics

IBM

Confirmed live 2 days ago High trust

Hybrid

Quick summary

Work type: Hybrid
Location: New York, NY
Employment: Intern
Posted: 7 days ago
Freshness: Confirmed live 2 days ago
Nearby: 99+ roles within 25 mi

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Salary context

How this pay compares to similar roles

Similar $177k

$87k most similar roles pay here $266k

This listing doesn't post a salary. Most similar roles pay $104,750–$248,781.

Based on 240 similar postings.

Employer

About IBM

IBM is a US-based global technology company providing hybrid cloud, AI, consulting, enterprise software, and IT infrastructure products and services.

IBM currently has 506 open roles on FindRole.

Listed pay typically runs $174,632–$197,165 across 5 roles with salary data.

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At a glance

TL;DR · Intern - Marketing Analytics

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2027 Intern — Marketing Analytics is a role within the Performance Marketing team focused on driving scalable revenue growth and converting demand into measurable business impact. The intern will work collaboratively to uncover, synthesize, and apply analytical insights that guide strategic and tactical marketing execution. Day-to-day responsibilities include optimizing paid media campaigns, designing omni-channel audience journeys for personalized content delivery, and exploring the intersection of marketing and AI through generative tools and process automation. To succeed in this role, candidates should possess a data-driven mindset and proficiency in SQL, Excel, Python, and R for data analysis, along with experience using Tableau, PowerBI, or Cognos for visualization. The work addresses critical business challenges by improving brand relevance and driving demand for priority products through performance intelligence and marketing automation activities.

Skills

SQL Excel Python R Tableau PowerBI Cognos Generative AI Marketing Automation Data Analytics Hybrid Cloud

What you'll do

Analyze and synthesize data to provide actionable insights for marketing strategy and execution.
Optimize paid media campaigns to increase brand relevance and drive demand for priority products.
Design and enhance omni-channel audience journeys to deliver personalized content to prospective clients.
Drive innovation at the intersection of marketing and AI through generative tools and process automation.
Use SQL, Python, or R to perform data analysis and solve complex business challenges.
Create data visualizations using tools like Tableau, Excel, or PowerBI to tell a story with data.
Present final project outcomes and findings to a large audience of leaders and peers.

What we're looking for

Must have a High School Diploma or GED.
A Bachelor's Degree is preferred.
Must be currently enrolled in an accredited university and be a rising senior for the 2027-2028 school year.
Must be available to work from May 24, 2027, to August 13, 2027.
Must have fluent English skills with strong written and verbal communication abilities.
Proficiency in SQL, Excel, Python, and R for data analysis is required.
Experience with Tableau, Excel, PowerBI, or Cognos for data visualization is preferred.
Work authorization now or in the future, are not eligible for hire.

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