Senior Growth Marketing Manager, Paid Social

Brex

Confirmed live yesterday High trust
Hybrid

Quick summary

Work type
Hybrid
Location
San Francisco, CA
Salary
$131,080–$163,850 / yr
Posted
6 days ago
Freshness
Confirmed live yesterday

Market check

Salary context

Below market

How this pay compares to similar roles

Similar $201k
This role $147k
$118k most similar roles pay here $250k

This role pays less than 86% of similar roles. Most pay $165,000–$237,278 — the shaded band above. At the midpoint, this role pays about $147k versus about $201k for comparable roles.

Based on 240 similar postings.

Employer

About Brex

Brex is a financial technology company providing corporate credit cards, cash management accounts, and expense management software designed specifically for startups and growing technology companies. Industry: Financial Technology & Corporate Banking

Brex currently has 61 open roles on FindRole.

Listed pay typically runs $192,000–$240,000 across 61 roles with salary data.

Most-posted roles

View all roles at Brex

At a glance

TL;DR · Senior Growth Marketing Manager, Paid Social

Senior Growth Marketing Manager, Paid Social will join the marketing team to own, scale, and optimize the paid social engine. This role focuses on Meta as a primary growth driver while testing emerging channels to drive down-funnel pipeline, efficient CAC, and customer acquisition. The successful candidate will engineer signal architecture, build scalable audience models using first-party data and lookalikes, and establish a high-velocity creative testing framework. Key responsibilities include managing budgets for both self-serve and sales-led motions, improving conversion signals like Meta CAPI, and translating performance data into actionable creative briefs. The role requires expertise in attribution modeling, unit economics, and full-funnel strategies to solve the challenge of converting broad awareness into measurable revenue. Essential skills include proficiency in platform automation, audience strategy, and cross-functional collaboration with analytics, design, and sales teams.

What you'll do

  • Manage and optimize Meta and emerging channel budgets to drive down-funnel pipeline and customer acquisition.
  • Develop a structured, hypothesis-driven testing framework for audiences, bidding strategies, and creative concepts.
  • Partner with Data and Marketing Ops teams to improve conversion signals and offline tracking systems.
  • Create full-funnel paid social strategies that balance top-of-funnel demand with lower-funnel retargeting.
  • Translate performance data into actionable creative hypotheses and brief the design team on winning concepts.
  • Utilize first-party data and platform automation to identify and scale high-value audience segments.
  • Collaborate across departments to connect paid social performance to downstream revenue outcomes.

What we're looking for

  • Must have 5+ years of growth or performance marketing experience.
  • Must have deep hands-on expertise managing and scaling Meta as a primary acquisition channel.
  • Must have experience owning paid social channels end-to-end, including strategy, budgets, forecasting, and reporting.
  • Must possess a deep understanding of unit economics, attribution modeling, and connecting platform metrics to business impact.
  • Must have experience running full-funnel paid social programs from awareness through conversion.
  • Must have expertise in audience strategy, platform automation, and first-party data utilization.
  • Must understand conversion signals including Meta CAPI, server-side tracking, and offline conversion data.
  • Must be able to build structured experimentation roadmaps and translate performance data into creative recommendations.

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