Product Manager II – Ads Targeting & Measurement

The Walt Disney Company

Remote

Quick summary

Work type: Remote
Location: Remote
Salary: $117,500–$157,500 / yr
Posted: 2 days ago

Market check

Salary context

Below market

How this pay compares to similar roles

Similar $195k

This role $138k

$104k most similar roles pay here $242k

This role pays less than 90% of similar roles. Most pay $167,150–$221,875 — the shaded band above. At the midpoint, this role pays about $138k versus about $195k for comparable roles.

Based on 239 similar postings.

Employer

About The Walt Disney Company

The Walt Disney Company is a diversified global entertainment and media enterprise operating in segments including Disney Parks, Experiences and Products; Entertainment (ABC, Hulu, Disney+); and ESPN. Industry: Entertainment & Media

The Walt Disney Company currently has 183 open roles on FindRole.

Listed pay typically runs $148,300–$198,800 across 179 roles with salary data.

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View all roles at The Walt Disney Company

At a glance

TL;DR · Product Manager II – Ads Targeting & Measurement

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As a Product Manager II on the Ad Platform team at Disney Entertainment & ESPN, you will lead the execution of multiple features for audience targeting and measurement, working with identity, data clean rooms, and third-party integrations to define how Disney proves advertiser outcomes at scale. Your day-to-day responsibilities include managing the product backlog, authoring detailed specifications, partnering with engineering teams to build measurement products, driving targeting capabilities such as audience segmentation and addressability features, defining critical metrics, supporting UAT and release readiness, and championing an AI-native approach to development. Fluency in ads measurement ecosystems, a bias for data-driven decision-making, and strong analytical skills are essential, along with experience in CTV/streaming advertising dynamics and solid communication abilities across technical and non-technical stakeholders.

Skills

Scrum Kubernetes CI/CD Python SQL PostgreSQL AWS Docker Prometheus Grafana Terraform Google Cloud Platform Azure Snowflake Redis MongoDB GraphQL RESTful APIs Swagger/OpenAPI GitLab JIRA

What you'll do

Manage product backlog for audience targeting and measurement capabilities.
Author detailed product specifications translating stakeholder requirements into engineering work.
Drive development of audience segmentation, data clean room integrations, and identity resolution features.
Define and track critical metrics tied to revenue outcomes in collaboration with GTM teams.
Support UAT and ensure operational readiness post-release including documentation and training.

What we're looking for

At least 3 years of product management experience in CTV/streaming advertising.
Fluent in ads measurement and identity ecosystems with a data-driven decision-making approach.
Strong analytical skills for interrogating data and ensuring engineering meets quality standards.
Excellent communication abilities across technical and non-technical stakeholders.
Experience managing product backlogs, authoring specifications, and driving prioritization.
Track record of defining and tracking critical metrics tied to revenue outcomes.
Collaborative mindset with experience in Scrum methodologies and sprint ceremonies.

Product Manager

Austin, Texas 15 days ago

Agile Scrum Kanban Jira Trello Confluence Python SQL JavaScript React Node.js AWS Azure Google Cloud Platform Docker Kubernetes CI/CD PostgreSQL MongoDB Git GitHub Swagger RESTful APIs

Hybrid

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