AI Marketing Technologist Lead

Plaid

Confirmed live yesterday High trust

Quick summary

Work type
On-site
Location
San Francisco, CASeattle, WANew York, NY
Salary
$170,400–$223,200 / yr
Posted
105 days ago
Freshness
Confirmed live yesterday

Market check

Salary context

Competitive pay

How this pay compares to similar roles

Similar $212k
This role $197k
$158k most similar roles pay here $263k

This role pays less than 62% of similar roles. Most pay $178,850–$246,150 — the shaded band above. At the midpoint, this role pays about $197k versus about $212k for comparable roles.

Based on 239 similar postings.

Employer

About Plaid

Plaid is a financial technology company that builds a data network powering digital finance applications, enabling consumers to securely connect their financial accounts to apps and services. Industry: Financial Technology & Data Infrastructure

Plaid currently has 35 open roles on FindRole.

Listed pay typically runs $190,800–$262,800 across 35 roles with salary data.

Most-posted roles

View all roles at Plaid

At a glance

TL;DR · AI Marketing Technologist Lead

The AI Marketing Technologist Lead joins the Marketing Operations team to build the foundational infrastructure necessary for marketing efficiency and scalable growth. This role focuses on integrating artificial intelligence into marketing workflows by designing, building, and deploying AI-powered agents and automations. The successful candidate will evaluate emerging technologies, lead change management initiatives to transition teams from manual tasks to automated systems, and optimize the broader marketing technology ecosystem including APIs, Salesforce integrations, and data flows. Key technical requirements include hands-on experience with LLMs, prompt engineering, and AI automation platforms, alongside proficiency in SQL and Tableau for data visualization. The role addresses the challenge of improving operational velocity through 0-to-1 development of secure systems while managing complex marketing automation infrastructure to streamline campaign creation and workflow management across cross-functional teams.

What you'll do

  • Own the strategy and execution for integrating AI into marketing workflows to improve efficiency and scalability.
  • Design, build, and deploy AI-powered agents and automations to support marketing operations.
  • Evaluate emerging AI tools and technologies to translate new capabilities into practical marketing applications.
  • Lead change management by training teams and transitioning employees from manual tasks to AI-assisted systems.
  • Optimize the marketing technology ecosystem including AI tooling, APIs, Salesforce integrations, and data flows.
  • Drive 0-to-1 development of scalable, secure, and automated marketing systems to increase operational velocity.
  • Partner cross-functionally with BI, GTM Ops, and Engineering teams to implement and scale AI-enabled workflows.

What we're looking for

  • Bachelor’s degree in Marketing, Business, Information Systems, Computer Science, or a related field (or equivalent practical experience).
  • Hands-on experience designing and deploying AI-powered workflows, agentic systems, or marketing AI agents.
  • Experience working with LLMs, prompt engineering, AI automation platforms, and emerging AI technologies.
  • Deep understanding of marketing operations and experience with marketing automation platforms.
  • Proficiency with SQL, Tableau, and other BI/data visualization tools to analyze large datasets.
  • Demonstrated success driving transformational change and influencing teams to adopt new technologies or workflows.
  • Strong analytical and systems-thinking mindset to identify inefficiencies and design scalable solutions.
  • Excellent cross-functional communication skills to collaborate across Marketing, Operations, BI, and Engineering teams.

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