below marketmost similar roles pay hereabove market
This role pays more than
93%
of similar roles. Most pay
$178,937–$244,512
— the blue band above.
At the midpoint, this role pays about
$286k
versus about
$212k
for comparable roles.
Based on 240 similar postings.
Employer
About Snap Inc.
Snap Inc. is a technology and camera company, best known for Snapchat, offering visual communication, augmented reality, and advertising products.
Snap Inc. currently has
103 open roles
on FindRole.
Listed pay typically runs
$209,000–$313,000
across 93 roles with salary data.
JOB TITLE: Staff Product Manager, Ads Product – Brand
The Staff Product Manager, Ads Product – Brand joins the Ads Platform Product team to serve as the dedicated vertical lead for brand advertising. This role owns the end-to-end strategy, roadmap, and execution for advertiser-facing brand products across Snapchat, focusing on upper- and mid-funnel objectives like awareness and brand lift. You will build dedicated solutions for verticals including CPG, Retail, and Automotive by partnering with engineering, measurement, AR, and creative tools teams. Key responsibilities include identifying market needs, leveraging experimentation, and managing executive stakeholder relationships. Required competencies include deep expertise in digital advertising, media platforms, and brand measurement methodologies such as brand lift studies and incrementality testing. You will navigate complex systems involving creative storytelling, audience targeting, and auction ecosystems to drive measurable business outcomes.