Quick summary
- Work type
- On-site
- Location
- Bellevue, WALos Angeles, CAPalo Alto, CASan Francisco, CA
- Salary
- $229,000–$343,000 / yr
- Posted
- 8 days ago
- Freshness
- Confirmed live today
- Nearby
- 99+ roles within 25 mi
Market check
Salary context
How this pay compares to similar roles
This role pays more than 97% of similar roles. Most pay $182,762–$243,700 — the shaded band above. At the midpoint, this role pays about $286k versus about $213k for comparable roles.
Based on 240 similar postings.
Employer
About Snap Inc.
Snap Inc. is a technology and camera company, best known for Snapchat, offering visual communication, augmented reality, and advertising products.
Snap Inc. currently has 91 open roles on FindRole.
Listed pay typically runs $209,000–$313,000 across 80 roles with salary data.
Most-posted roles
- Software Engineer 27
- Machine Learning Engineer 8
- Product Manager 4
- Security Engineer 4
- Electrical Engineer 3
At a glance
TL;DR · Staff Product Manager, Ad Marketplace Growth
Staff Product Manager, Ad Marketplace Growth joins the Ad Marketplace team to identify, build, and scale next-generation growth opportunities for Snap’s advertising ecosystem. This role involves owning the long-term product strategy and roadmap across existing and emerging surfaces by prioritizing initiatives like inventory supply, new advertiser use cases, and differentiated monetization models. The successful candidate will lead zero-to-one projects from discovery through launch while evaluating how consumer behavior and content consumption impact marketplace health, auction dynamics, and revenue. Key responsibilities include defining marketplace structures, collaborating with engineering and data science teams to build scalable products, and partnering with sales and marketing to validate advertiser demand. Required expertise includes a deep understanding of advertising marketplaces, including bidding, pacing, and yield. The role requires strong analytical skills in experimentation and opportunity sizing to navigate complex trade-offs between user experience and monetization goals.
What does a Product Manager earn in Washington?
Median $216650 from 97 postings across 20 companies.
What you'll do
- Own the long-term product strategy and roadmap for growth across Snapchat’s existing and emerging surfaces.
- Identify and prioritize new opportunities for inventory supply, advertiser use cases, and differentiated monetization models.
- Lead zero-to-one growth initiatives from initial problem discovery through product definition, experimentation, and scaling.
- Evaluate how changes in consumer behavior and content consumption impact marketplace demand and revenue.
- Define the technical products, structures, and capabilities needed to unlock new supply and demand mechanisms.
- Translate strategic opportunities into scalable marketplace products by collaborating with engineering, data science, and design teams.
- Partner with sales and marketing teams to validate unmet customer needs and build advertiser demand for new features.
- Communicate growth strategies, risk assessments, and investment recommendations clearly to executive leadership.
What we're looking for
- BS/BA degree or equivalent relevant experience.
- 8+ years of experience in consumer, digital advertising products, or marketplace products.
- Deep understanding of advertising marketplaces including inventory supply, auction dynamics, monetization, and performance.
- Experience developing zero-to-one products from initial discovery through launch and scaling.
- Proven ability to influence and align cross-functional leaders across Engineering, Data Science, Design, and Sales.
- Strong analytical mindset using experimentation, opportunity sizing, and structured decision frameworks.
- BA/BS degree in computer science, engineering, math, physics, economics, or related field (preferred).
- Experience with ad/marketing technology at a top-tier platform or working with external ecosystems like creators and publishers (preferred).
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