Senior Manager, Product Manager, Bank Marketing Adtech

Capital One Financial

Confirmed live 2 days ago Trusted

Quick summary

Work type
On-site
Location
McLean, VANew York, NYWilmington, DE
Salary
$200,700–$229,100 / yr
Posted
39 days ago
Freshness
Confirmed live 2 days ago

Market check

Salary context

Above market

How this pay compares to similar roles

Similar $198k
This role $215k
$157k most similar roles pay here $238k

This role pays more than 70% of similar roles. Most pay $172,327–$223,462 — the shaded band above. At the midpoint, this role pays about $215k versus about $198k for comparable roles.

Based on 240 similar postings.

Employer

About Capital One Financial

Capital One Financial is a bank holding company specializing in credit cards, auto loans, banking, and savings products, known for its data-driven approach to consumer and commercial finance. Industry: Financial Services & Banking

Capital One Financial currently has 998 open roles on FindRole.

Listed pay typically runs $197,300–$225,100 across 992 roles with salary data.

Most-posted roles

View all roles at Capital One Financial

At a glance

TL;DR · Senior Manager, Product Manager, Bank Marketing Adtech

As a Senior Manager, Product Manager - Bank Marketing Adtech, you will join the Bank Marketing Technology team to empower marketers through personalized, intelligent experiences across multiple channels. You will be responsible for vision-setting, building, monitoring, and enhancing the advertising technology stack to drive digital marketing growth and efficiency goals. In this role, you will lead a cross-functional team of marketing strategists, product managers, and engineers to scale bank marketing across digital platforms. Your daily work involves leveraging technologies such as machine learning, data, automation, and measurement tools to solve complex problems and mitigate risks. The core focus is on the adtech domain, where you will translate business strategy into consumer-facing products while managing marketing workflows and ensuring technical resilience. You must demonstrate proficiency in human-centered design, business focus, technology-driven solutions, integrated problem solving, and transformational leadership.

What does a Product Manager earn in Virginia?

Median $176450 from 58 postings across 3 companies.

See salary data

What you'll do

  • Define the vision for the bank's advertising technology (adtech) stack.
  • Build, monitor, and enhance adtech systems to drive digital marketing growth and efficiency.
  • Lead a cross-functional team of strategists, product managers, and engineers to scale marketing across digital channels.
  • Translate business strategy and analysis into consumer-facing digital products.
  • Identify and resolve complex technical problems while mitigating risks to the product.
  • Develop personalized and intelligent customer experiences using data, machine learning, and automation.
  • Deliver innovative and resilient technology solutions that provide both near-term and long-term value.

What we're looking for

  • Must have a Bachelor's or Master's degree in a quantitative field, Business, Marketing, or a related field.
  • Alternatively, must have a Bachelor's degree in any field and at least 4 years of Product Management experience.
  • Experience translating business strategy and analysis into consumer-facing digital products is preferred.
  • Must be able to lead cross-functional teams including marketing strategists, product managers, and engineers.
  • Ability to manage and enhance an advertising technology (adtech) stack to drive growth and efficiency.
  • Proficiency in human-centered design to innovate solutions based on customer needs.
  • Ability to solve complex problems while mitigating product risks.
  • Capability to leverage technology to deliver innovative and resilient solutions for long-term value.

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