below marketmost similar roles pay hereabove market
This role pays more than
92%
of similar roles. Most pay
$130,500–$212,500
— the blue band above.
At the midpoint, this role pays about
$266k
versus about
$172k
for comparable roles.
Based on 240 similar postings.
Employer
About FanDuel
FanDuel is a leading online sports betting and daily fantasy sports platform operating across the United States, offering sportsbook wagering, casino games, and horse racing to millions of customers.
FanDuel currently has
47 open roles
on FindRole.
Listed pay typically runs
$116,000–$173,000
across 47 roles with salary data.
The Marketing Sciences Vice President will join the Marketing team to define and lead the strategy for measuring the effectiveness of media investments, sponsorships, and strategic partnerships. Reporting to the SVP of Media & Partnerships, this leader will build scalable measurement frameworks and robust analytics tools to evaluate ROI, incrementality, and brand impact across paid media, sports leagues, and talent relationships. The role involves implementing modern methodologies such as Marketing Mix Modeling, attribution, and experimentation while utilizing SQL, Python, R, and visualization platforms like Tableau or Looker. This position solves the complex business problem of quantifying the commercial value of a diverse media ecosystem, translating complex data into strategic recommendations for senior leadership to inform investment allocation and long-term partnership decisions.