Digital Growth & Personalization Manager | Okta

Okta Inc

Hybrid Actively hiring Verified listing
Bellevue, WA · Chicago, IL · Toronto, Ontario, Canada Posted 23 days ago $160,000–$220,000 / year
Job Posting Log in to save

Market check

Salary context

Competitive pay

How this pay compares to similar roles

Similar $190k
This role $190k
$146k most similar roles pay here $234k

This role pays more than 53% of similar roles. Most pay $154,516–$225,350 — the shaded band above. At the midpoint, this role pays about $190k versus about $190k for comparable roles.

Based on 239 similar postings.

Employer

About Okta Inc

Okta, Inc. is an American identity and access management company based in San Francisco. It provides cloud software that helps companies manage and secure user authentication into applications, and for developers to build identity controls into applications, websites, web services, and devices.[

Okta Inc currently has 145 open roles on FindRole.

Listed pay typically runs $194,000–$267,000 across 145 roles with salary data.

Most-posted roles

View all roles at Okta Inc

At a glance

TL;DR

As a Digital Growth & Personalization Manager at our company, you will join the Digital Strategy team as a strategic advisor and thought leader, responsible for defining testing strategies and personalizing customer experiences to enhance B2B buyer journeys. You will manage a quarterly testing roadmap based on customer research and business priorities, conduct independent research to identify friction points and user segments, and collaborate with engineering teams to launch tests and validate results. Key responsibilities include presenting findings to stakeholders, translating data into actionable insights, and driving sales cycle efficiency through effective personalization strategies. The ideal candidate has 5+ years of experience in growth and optimization, expertise in segmentation and targeting, proficiency in testing platforms like Adobe Target or Optimizely, and a strong B2B mindset to navigate complex buyer journeys. Technical literacy is essential for briefing engineers on data layers and tracking requirements.

Skills

Adobe Target Optimizely VWO Tableau Looker Marketo Demandbase 6sense Python SQL JavaScript HTML CSS B2B mindset CI/CD GitHub AWS Kubernetes

What you'll do

  • Define and guide testing strategies with optimization best practices.
  • Build and manage a quarterly testing roadmap based on customer research.
  • Conduct independent research to identify friction points in B2B buyer journeys.
  • Launch and manage tests, including setting success criteria and validation.
  • Present test findings to stakeholders, framing them as business outcomes.
  • Translate customer journey insights into actionable personalization strategies.

What we're looking for

  • 5+ years of experience in growth, experimentation, or optimization with a proven track record.
  • Expertise in segmentation and targeting to define audiences and test hypotheses effectively.
  • Proficiency in managing personalization campaigns and iterative improvement strategies.
  • Strong customer research skills to translate findings into actionable testing strategies.
  • Hands-on experience launching tests through tools like Adobe Target, Optimizely, or VWO.
  • Ability to communicate strategically with stakeholders at the director level and above.

More like this

Similar roles

Director of Digital Marketing Product Management

Palo Alto Networks

Santa Clara, CA 1 day ago $224,000–$318,000
Scrum Agile JIRA Azure DevOps MVP Technical Debt Management CMS Marketo Adobe Marketing Cloud CDP Analytics Tools Web Development KPIs Conversion Rate Optimization AI Cybersecurity CPPM SAFe
Save

Senior Manager - Digital Product - Client & Clinical Experience

CVS Health

Remote (Work At Home-Arizona) 8 days ago $118,450–$236,900
Agile OKRs Product Management Roadmap Development Cross-Functional Collaboration Epic Initiatives Feature-Level Roadmaps Backlog Management Performance Data Analysis Technical Health Metrics Customer Feedback Analysis API Performance Monitoring Site Speed Optimization Crash Rate Analysis CI/CD Kanban Scrum
Remote
Save

Digital Product Manager, Strategy and Innovation

Amgen

Remote (Us - California - Thousand Oaks - Field/Remote, US) 14 days ago $126,510–$171,161
AI Machine_Learning Data_Products NLP LLMs MLOps Responsible_AI CI/CD Python R SQL Kubernetes Docker Terraform AWS Azure GCP PostgreSQL Snowflake Git JIRA Confluence SAP Tableau PowerBI Scrum Agile DevOps
Remote
Save

Digital Product Manager, Strategy and Innovation

Amgen

Remote (Us - California - Thousand Oaks - Field/Remote, US) 17 days ago $126,510–$171,161
AI Machine Learning Data Products Automation LLMs Generative AI NLP Predictive Analytics Intelligent Automation MLOps Responsible AI Data Architecture Data Pipelines Data Lakes Data Warehouses APIs Metadata Master Data Data Governance Data Quality Enterprise AI Platforms Product Discovery Design Thinking Lean Startup Rapid Prototyping Experimentation Pilots Proof-of-Concept
Remote
Save

Technology Manager – Customer Experience & Digital Contracting

Johnson & Johnson

Remote (Us160 Nj Raritan - 1003 Us Highway 202 N, US) 50 days ago $102,000–$177,100
Digital_Contracting SAP_Commerce Model_N APIs event_driven_systems cloud_architectures CI/CD Infrastructure_as_Code LLMs RAG_patterns security_compliance healthcare_regulations HIPAA GDPR PMP ITIL Python PostgreSQL Kubernetes AWS Terraform
Remote
Save