Conversion Optimization Manager

Apple Inc

Confirmed live 2 days ago High trust

Quick summary

Work type
On-site
Location
Cupertino, CA
Salary
$183,700–$276,200 / yr
Posted
134 days ago
Freshness
Confirmed live 2 days ago
Nearby
99+ roles within 25 mi

Market check

Salary context

Competitive pay

How this pay compares to similar roles

Similar $214k
This role $230k
$138k most similar roles pay here $291k

This role pays more than 62% of similar roles. Most pay $176,600–$251,906 — the shaded band above. At the midpoint, this role pays about $230k versus about $214k for comparable roles.

Based on 240 similar postings.

Employer

About Apple Inc

Apple Inc. is a multinational technology company known for designing and manufacturing consumer electronics, software, and online services, including the iPhone, Mac, iPad, and App Store. Industry: Consumer Electronics & Software

Apple Inc currently has 1984 open roles on FindRole.

Listed pay typically runs $175,000–$277,600 across 1590 roles with salary data.

Most-posted roles

View all roles at Apple Inc

At a glance

TL;DR · Conversion Optimization Manager

Role Posting Log in to save

As the Conversion Optimization Manager - Apple Retail Online, you will lead a team of data scientists within the Retail Online Analytics group to enhance the digital shopping experience. You will oversee site engagement and conversion analytics while managing a dedicated A/B testing practice to drive data-driven decision-making for the online retail business. Your daily responsibilities include analyzing customer behavior across the full purchase journey, evaluating on-site merchandising performance, and developing executive-ready reports that translate complex behavioral data into actionable insights. To succeed, you must possess expertise in SQL for large-scale data extraction, Python for data science workflows and automation, and deep knowledge of e-commerce fundamentals like funnel construction and fallout analysis. You will also manage the end-to-end experimentation process, ensuring statistical rigor across all testing designs to optimize how customers discover and purchase products online.

Skills

SQL Python A/B Testing Clickstream Data Adobe Analytics Google Analytics Tableau Machine Learning Statistical Analysis Conversion Funnels Predictive Modeling Causal Inference Uplift Modeling Multivariate Testing Data Visualization E-commerce Analytics

What you'll do

  • Analyze customer behavior across the full online shopping journey to identify friction points and improve conversion rates.
  • Evaluate on-site merchandising performance by measuring how customers interact with placements, modules, and promotional content.
  • Lead the end-to-end A/B testing practice from hypothesis development and design through statistical analysis and results communication.
  • Define and maintain core measurement frameworks for conversion funnels, engagement metrics, and experimentation guardrails.
  • Synthesize complex behavioral data into concise, executive-ready narratives to drive prioritization decisions across the organization.
  • Manage and mentor a team of data scientists and experimentation specialists by providing strategic direction and professional development.
  • Serve as the primary thought partner to ensure analytical standards and quality for all work delivered to stakeholders.

What we're looking for

  • 8+ years of experience in digital, web, or e-commerce analytics with expertise in clickstream data and customer behavior measurement.
  • 2+ years of experience managing or leading a team of analysts or data scientists.
  • Proficiency in SQL for large-scale extraction, transformation, and analysis of raw behavioral datasets.
  • Proficiency in Python for data science workflows, including statistical analysis, segmentation, and automation.
  • Deep understanding of e-commerce fundamentals, including funnel construction, buy flow efficiency, and merchandising performance.
  • Proven experience leading an end-to-end A/B testing practice with strong fluency in statistical concepts like p-values and confidence intervals.
  • Ability to translate complex analytical findings into executive-ready narratives for senior cross-functional stakeholders.
  • BA/BS in Statistics, Mathematics, Computer Science, Economics, or a related quantitative field; advanced degree is a plus.

Related searches

More Conversion Optimization Manager jobs Conversion Optimization Manager jobs in Cupertino All jobs at Apple Inc

More like this

Similar roles

Data Scientist

Apple Inc

Cupertino, CA 98 days ago $175,500–$263,800
Python SQL NLP Machine Learning Generative AI Snowflake AWS Tableau Causal Inference Sentiment Analysis Data Visualization Statistical Modeling
8+ yrs exp
Save

Marketing Data Science Analytics Lead

eBay

San Jose, CA 3 days ago $170,400–$227,500
Machine Learning Python SQL A/B Testing Causal Inference Spark Databricks Airflow Claude Code CRM Analytics Engineering Data Pipelines Propensity Modeling Churn Prediction LTV Forecasting Uplift Modeling Marketing Technology
Save

SEO Data Scientist

eBay

San Jose, CA 5 days ago $149,200–$199,200
SQL Python R A/B Testing Causal Inference Machine Learning Predictive Modeling Deep Learning Ensemble Models Data Science SEO AEO
8+ yrs exp
Save

Technical Product Manager, Platform

Apple Inc

Sunnyvale, CA 113 days ago $175,500–$311,700
Distributed Systems Cloud Native Infrastructure as Code AI Deep Learning SaaS Salesforce Adobe Data Science CRM Web Technologies
7+ yrs exp
Save