This role pays less than
51%
of similar roles. Most pay
$165,000–$238,312
— the shaded band above.
At the midpoint, this role pays about
$202k
versus about
$202k
for comparable roles.
Based on 240 similar postings.
Employer
About Instacart
Instacart (Maplebear Inc.) is a North American grocery technology company that operates an online marketplace and delivery service connecting customers with personal shoppers who pick and deliver orders from local retailers. It also sells retail e-commerce software and advertising services to grocers and brands.
Instacart currently has
61 open roles
on FindRole.
Listed pay typically runs
$196,000–$207,000
across 61 roles with salary data.
Sr Software Engineer II - Ads Manager (Front End) joins the Ads Manager team to build and maintain the core self-serve platform used by brands, agencies, and retailers to manage advertising campaigns. This role involves owning the technical roadmap for advertiser-facing experiences, modernizing frontend architecture, and scaling complex campaign management and reporting interfaces. The engineer will develop high-quality React UIs, define shared components and state management, and partner with backend teams on REST and GraphQL APIs. Key responsibilities include improving developer productivity, ensuring performance and accessibility, and leading technical debt paydown. The role requires expertise in Node.js, React, and frontend architecture for data-heavy interfaces like analytics dashboards. Candidates will also champion observability using tools like Datadog, integrate AI-assisted development tools, and mentor engineers while managing large, multi-stakeholder projects to solve complex advertising platform challenges.
JavaScript
TypeScript
React
Codex
Cursor
Claude
State Management
API Integration
Testing
Observability
Accessibility
Design Systems
Machine Learning
Generative AI