Senior Software Engineer, Ads Creative Effectiveness

Reddit

Confirmed live yesterday High trust
Remote

Quick summary

Work type
Remote
Location
Remote
Salary
$190,800–$267,100 / yr
Posted
106 days ago
Freshness
Confirmed live yesterday

Market check

Salary context

Above market

How this pay compares to similar roles

Similar $197k
This role $229k
$128k most similar roles pay here $282k

This role pays more than 80% of similar roles. Most pay $170,069–$223,750 — the shaded band above. At the midpoint, this role pays about $229k versus about $197k for comparable roles.

Based on 240 similar postings.

Employer

About Reddit

Reddit is a social news aggregation and discussion platform where users share content, vote on posts, and engage in community conversations across thousands of interest-based forums called subreddits.

Reddit currently has 77 open roles on FindRole.

Listed pay typically runs $217,000–$303,400 across 77 roles with salary data.

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At a glance

TL;DR · Senior Software Engineer, Ads Creative Effectiveness

As a Senior Software Engineer on the Ads Creative Effectiveness team, you will build generative and predictive products to improve ad creative impact through fine-tuned LLMs and VLMs. You will lead the architecture for high-performance backends, develop end-to-end image and video editing engines, and design infrastructure that links performance data like CTR and CVR to the generation flywheel. Your daily work involves optimizing model orchestration for high-concurrency inference, building robust content filtering middleware, and creating automated pipelines for brand asset preservation. You will utilize Python and Go to build scalable microservices and APIs while collaborating with Product and ML teams to define technical roadmaps. The role focuses on solving complex engineering challenges in the creative tooling domain, specifically developing tools that help advertisers create high-impact, brand-safe content through advanced generative AI workflows.

What does a Software Engineer earn in Remote?

Median $204500 from 415 postings across 57 companies.

See salary data

What you'll do

  • Design and implement high-performance backends for ad creative generation and brand asset preservation.
  • Develop end-to-end image and video editing engines with automated adherence to brand guidelines.
  • Build scalable infrastructure to integrate ad performance data into the generative content flywheel.
  • Optimize model orchestration for high-concurrency inference, low latency, and cost-efficient scaling.
  • Create mission-critical middleware for content filtering and safety compliance.
  • Translate business objectives into technical roadmaps and integrations for the Ad Manager UI.
  • Lead design reviews, mentor engineers, and establish standards for code quality and reliability.

What we're looking for

  • Extensive experience architecting and scaling distributed backend systems using Python or Go.
  • Proven track record of designing robust microservices and APIs that are performant and extensible.
  • Strong experience bridging the gap between ML models and production software, including LLM/VLM data pipelines.
  • Experience optimizing infrastructure for real-time generative workflows and high-concurrency inference.
  • Ability to translate complex advertiser needs into scalable technical roadmaps in partnership with Product teams.
  • Exceptional communication skills to explain technical trade-offs to non-technical stakeholders and build consensus.
  • Experience mentoring junior or mid-level engineers and conducting thorough design and code reviews.
  • Proven experience building asset-heavy systems, such as automated image/video processing pipelines or content creation workflows.

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