Senior Product Manager, Ads - Shopping Catalogs

Reddit

Confirmed live today High trust
Remote

Quick summary

Work type
Remote
Location
Remote
Salary
$190,800–$267,100 / yr
Posted
54 days ago
Freshness
Confirmed live today

Market check

Salary context

Above market

How this pay compares to similar roles

Similar $197k
This role $229k
$152k most similar roles pay here $279k

This role pays more than 78% of similar roles. Most pay $174,925–$219,725 — the shaded band above. At the midpoint, this role pays about $229k versus about $197k for comparable roles.

Based on 240 similar postings.

Employer

About Reddit

Reddit is a social news aggregation and discussion platform where users share content, vote on posts, and engage in community conversations across thousands of interest-based forums called subreddits.

Reddit currently has 81 open roles on FindRole.

Listed pay typically runs $216,700–$295,200 across 81 roles with salary data.

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At a glance

TL;DR · Senior Product Manager, Ads - Shopping Catalogs

Senior Product Manager, Ads - Shopping Catalogs joins the Shopping product organization to manage the Product Catalog and Applied Product Knowledge Graph (PKG). This role serves as the backbone for both paid and organic shopping products by connecting ad catalogs to organic product mentions. You will lead the strategy to transform these assets into a platform that improves return on ad spend and enhances product discovery. Key responsibilities include reducing advertiser onboarding friction, implementing LLM-based catalog enrichment, developing automated feed resolutions, and building out merchant center foundations. The role requires expertise in AdTech, retail media, or e-commerce platforms, alongside proficiency in AI for data analysis and task automation. You will collaborate with engineering teams to build features like regional metadata, Shopify integrations, and automated content understanding to solve complex problems in product entity resolution and taxonomy at scale.

What does a Product Manager earn in Remote?

Median $200000 from 99 postings across 36 companies.

See salary data

What you'll do

  • Define the long-term strategy to transform Product Catalogs into a unified platform for paid and organic shopping.
  • Reduce advertiser onboarding friction by automating feed resolution and improving product matching systems.
  • Drive LLM-based catalog enrichment to improve product descriptions, attributes, and categorization.
  • Develop catalog-driven ad overlays and diagnostic tools to help advertisers improve performance.
  • Build the Universal Catalog and connect ad catalogs to the Product Knowledge Graph.
  • Expand advertiser demand by launching features for large retailers, regional metadata, and Shopify integrations.
  • Serve as the primary advocate for Catalogs and Applied PKG in leadership reviews and executive reports.

What we're looking for

  • 5+ years of Product Management experience.
  • At least 3 years of experience in AdTech, retail media, marketplaces, or shopping/e-commerce platforms.
  • Experience with product knowledge graphs, product entity resolution, or product taxonomies at scale.
  • AI fluency including building AI products and creating scalable agentic workflows for data analysis and automation.
  • Proven ability to scope MVPs and manage both new builds and existing production systems.
  • Cross-functional leadership experience delivering initiatives across multiple engineering teams, PMM, Sales, and Ops.
  • ML fluency in shipping products for ads, content personalization, retrieval, ranking, or content understanding (preferred).
  • Experience with LLM-driven content understanding, SMB platforms like Shopify, or building Merchant Centers (preferred).

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