Senior Media Analyst, Integrated Channels

FanDuel

Confirmed live yesterday High trust

Hybrid

Quick summary

Work type: Hybrid
Location: Atlanta, GA
Salary: $106,000–$133,000 / yr
Posted: 3 days ago
Freshness: Confirmed live yesterday
Nearby: 99+ roles within 25 mi

Market check

Salary context

Below market

How this pay compares to similar roles

Similar $146k

This role $120k

$98k $182k

below market most similar roles pay here above market

This role pays less than 68% of similar roles. Most pay $117,375–$174,166 — the blue band above. At the midpoint, this role pays about $120k versus about $146k for comparable roles.

Based on 240 similar postings.

Employer

About FanDuel

FanDuel is a leading online sports betting and daily fantasy sports platform operating across the United States, offering sportsbook wagering, casino games, and horse racing to millions of customers.

FanDuel currently has 54 open roles on FindRole.

Listed pay typically runs $116,000–$154,000 across 54 roles with salary data.

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At a glance

TL;DR · Senior Media Analyst, Integrated Channels

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The Senior Media Analyst, Integrated Channels joins the Media Analytics team to support sports strategy by collaborating with integrated media channel teams like OTT and programmatic. This role involves designing and executing insightful analyses, automated solutions, and tests to guide marketing investments. The successful candidate will manage data, own analytic techniques, and develop creative data visualization solutions for leadership. Key responsibilities include managing relationships with internal and external stakeholders, coaching other analysts, and leading media experimentation setups. Required skills include proficiency in SQL and experience with programming languages like Python, R, or Spark. Candidates should also possess experience with Tableau, generative AI tools like Claude Code or Codex, and statistical concepts such as A/B testing. The role addresses the technical challenge of optimizing performance across complex marketing data ecosystems.

Skills

SQL Python R Spark Tableau A/B testing Difference-in-differences Generative AI Claude Code Codex OTT Programmatic Data Visualization

What you'll do

Design and execute insightful analyses and automated solutions for integrated media channels like OTT and programmatic.
Serve as the primary analytic resource for questions regarding integrated channel performance and optimization.
Manage complex data sets using SQL and programming languages like Python, R, or Spark to answer stakeholder questions.
Lead the setup and execution of media experiments and learning agendas to turn marketing intent into results.
Create repeatable data visualization solutions in tools like Tableau to provide regular visibility to leadership.
Leverage generative AI to augment and automate reporting solutions.
Coach other analysts on advanced analysis techniques and the presentation of insights.
Communicate project timelines and plans to manage workload and stakeholder expectations.

What we're looking for

4+ years of relevant work experience in an analytical, technical, or commercial field.
Experience supporting acquisition/retention marketing teams and familiarity with marketing data ecosystems.
Proficiency in SQL is required.
Experience with one other programming language for data analysis such as Python, R, or Spark (preferred).
Demonstrated experience using data visualization software such as Tableau to convey analysis.
Practical experience managing tests and learning agendas or a solid understanding of statistical concepts (preferred).
Ability to identify and deliver on opportunities to productively leverage generative AI (preferred).
Interest in Fantasy Sports and/or Sports Gaming (preferred).

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