This role pays more than
95%
of similar roles. Most pay
$181,606–$260,662
— the shaded band above.
At the midpoint, this role pays about
$350k
versus about
$221k
for comparable roles.
Based on 240 similar postings.
Employer
About Datadog
Datadog, Inc. is an American company that provides an observability service for cloud-scale applications, providing monitoring of servers, databases, tools, and services, through a SaaS-based data analytics platform.
Datadog currently has
257 open roles
on FindRole.
Listed pay typically runs
$176,000–$240,000
across 130 roles with salary data.
As the Senior Director, Product Marketing, you will lead the product marketing organizations for Application Performance Monitoring (APM), Digital Experience Monitoring (DEM), and Developer Tools. As a second-line leader, you will manage people managers and build high-performing teams to define how these products compete, go to market, and grow. You will translate complex technical narratives into business value by utilizing market dynamics, competitive intelligence, and customer needs to create full-funnel marketing strategies. Key responsibilities include partnering with C-level executives to shape product narratives, determining the mix of launches and sales enablement, and establishing operational excellence across the organization. The role requires expertise in infrastructure, application, and developer technologies to solve problems within a new category. You will use quantitative and qualitative data to drive portfolio-level decisions for these three rapidly growing product areas.
Lead and develop the product marketing teams for APM, DEM, and Developer Tools.
Develop portfolio-level marketing strategies using market, customer, and competitive data to identify growth levers.
Partner with C-level executives to shape major product narratives and align positioning with platform strategy.
Define go-to-market directions including launches, campaigns, content, and sales enablement for various product stages.
Translate complex technical capabilities into differentiated narratives that connect features to measurable customer value.
Establish a culture of operational excellence by managing hiring, talent development, and organizational planning.
What we're looking for
A Bachelor's degree and 12+ years of related experience are required, or a Master's degree and 10 years of experience.
At least 5 years of leadership experience as a second-line leader managing people managers is required.
Experience leading complex technical product portfolios at a senior leadership level is required.
Proven ability to use quantitative and qualitative data to make portfolio-level decisions based on growth, business, and financial performance.
Expertise in go-to-market strategy across various stages of product maturity is required.
Technical credibility in infrastructure, application, or developer technologies to translate complex concepts into differentiated narratives is required.
Ability to communicate effectively with C-level executives and align stakeholders across Product, Sales, and Marketing functions is required.
Figma
Interaction Design
Visual Design
Design Systems
User Research
Usability Testing
Accessibility Standards
AI/ML
SQL
Microsoft Azure
SDLC
Agile Methodology
Waterfall Model