Senior Data Scientist II, Ads Optimization

Instacart

Confirmed live yesterday High trust
Remote

Quick summary

Work type
Remote
Location
CAOntario, CanadaAlberta, CanadaBritish Columbia, CanadaNova Scotia, Canada
Salary
$192,000–$202,500 / yr
Posted
5 days ago
Freshness
Confirmed live yesterday

Market check

Salary context

Competitive pay

How this pay compares to similar roles

Similar $198k
This role $197k
$137k most similar roles pay here $253k

This role pays more than 57% of similar roles. Most pay $155,075–$241,462 — the shaded band above. At the midpoint, this role pays about $197k versus about $198k for comparable roles.

Based on 240 similar postings.

Employer

About Instacart

Instacart (Maplebear Inc.) is a North American grocery technology company that operates an online marketplace and delivery service connecting customers with personal shoppers who pick and deliver orders from local retailers. It also sells retail e-commerce software and advertising services to grocers and brands.

Instacart currently has 54 open roles on FindRole.

Listed pay typically runs $196,000–$207,000 across 54 roles with salary data.

Most-posted roles

View all roles at Instacart

At a glance

TL;DR · Senior Data Scientist II, Ads Optimization

As a Senior Data Scientist II - Ads Optimization, you will join the Ads Optimization team to manage the decision-making engine of the company's advertising business. You will drive analytics, experimentation, and algorithmic strategy for bidding, pacing, budgeting, and targeting systems that convert advertiser goals into real-time outcomes. Your daily work involves building intelligent pacing algorithms using adaptive control and model-predictive control techniques in high-throughput production environments. You will lead end-to-end experimentation, apply causal inference and statistical modeling to optimize ad spend distribution, and translate complex technical findings for leadership. The role requires expertise in data science, product analysis, and machine learning to solve problems regarding how value is distributed across the platform. Key skills include experience with budget-constrained allocation methods and a proven track record of shipping optimization systems into production environments within the ad tech space.

What does a Data Scientist earn in California?

Median $213878 from 88 postings across 32 companies.

See salary data

What you'll do

  • Own the analytics and experimentation strategy for pacing, targeting, and optimization areas to improve advertiser outcomes.
  • Design and build intelligent pacing algorithms and budget allocation systems using adaptive control and model-predictive control techniques.
  • Lead end-to-end experimentation by designing frameworks, diagnosing complex signals, and providing actionable recommendations to leadership.
  • Apply causal inference, statistical modeling, and machine learning to optimize ad spend distribution across time and auction opportunities.
  • Translate complex technical findings into strategic recommendations for Product, Engineering, and Data Science stakeholders.
  • Serve as a technical anchor in the Ads Optimization space by setting analytical standards and mentoring peers.
  • Collaborate with Product and Sales teams to gather advertiser feedback and inform optimization priorities.

What we're looking for

  • 6+ years of work experience in a data science or related field.
  • Proven experience in ads optimization at an ad tech company with hands-on work in pacing, targeting, or budget allocation.
  • Strong foundation in product and data analysis, A/B experimentation, causal inference, and statistical modeling.
  • Experience shipping optimization systems into production environments for measurement and iteration.
  • Excellent communication skills to synthesize complex technical findings for senior business and engineering stakeholders.
  • Experience collaborating with ads product or sales teams or advertisers to shape priorities (preferred).
  • Background in budget-constrained allocation methods, adaptive control, or model-predictive control in production systems (preferred).

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