This role pays more than
96%
of similar roles. Most pay
$174,600–$231,000
— the shaded band above.
At the midpoint, this role pays about
$332k
versus about
$203k
for comparable roles.
Based on 240 similar postings.
Employer
About DoorDash, Inc
DoorDash, Inc. is an American company operating online food ordering and food delivery. It trades under the symbol DASH. With a 56% market share, DoorDash is the largest food delivery platform in the United States.
DoorDash, Inc currently has
187 open roles
on FindRole.
Listed pay typically runs
$144,800–$212,950
across 166 roles with salary data.
Principal Software Engineer, Ads serves as a technical leader for the Ads organization, providing architectural vision and direction across the full advertising stack. This individual contributor role involves defining multi-year technical roadmaps, establishing engineering standards for large-scale distributed systems, and solving complex infrastructure challenges while remaining hands-on with code. The successful candidate will partner with Machine Learning, Product, Data Science, and Infrastructure teams to build a sophisticated, full-funnel advertising system that serves restaurant and CPG advertisers across retail and grocery sectors. Candidates must possess over 12 years of experience in building platform systems for ads, commerce, or marketplace environments. Required qualifications include a degree in Computer Science and the ability to drive technical strategy while ensuring long-term platform health and reliability for high-impact advertising products.
What does a Software Engineer earn in New York?
Median $224000 from 203 postings across 41 companies.
Machine Learning
Large Language Models
Foundation Models
Distributed Systems
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Feature Stores
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High-throughput Infrastructure
Data Science
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Azure
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Automation