Principal Product Manager, News & Entertainment Growth

The Walt Disney Company

Confirmed live yesterday High trust
Hybrid

Quick summary

Work type
Hybrid
Location
New York, NYGlendale, CA
Salary
$197,400–$264,700 / yr
Employment
Full-time
Posted
29 days ago
Freshness
Confirmed live yesterday
Closes
Dec 28, 2026

Market check

Salary context

Above market

How this pay compares to similar roles

Similar $210k
This role $231k
$154k most similar roles pay here $277k

This role pays more than 71% of similar roles. Most pay $177,250–$241,750 — the shaded band above. At the midpoint, this role pays about $231k versus about $210k for comparable roles.

Based on 240 similar postings.

Employer

About The Walt Disney Company

The Walt Disney Company is a diversified global entertainment and media enterprise operating in segments including Disney Parks, Experiences and Products; Entertainment (ABC, Hulu, Disney+); and ESPN. Industry: Entertainment & Media

The Walt Disney Company currently has 122 open roles on FindRole.

Listed pay typically runs $148,700–$198,800 across 122 roles with salary data.

Most-posted roles

View all roles at The Walt Disney Company

At a glance

TL;DR · Principal Product Manager, News & Entertainment Growth

The Principal Product Manager, News & Entertainment Growth joins the DEEPT News & Entertainment Product Team to develop next-generation experiences for a global portfolio of news and entertainment brands. This role sits at the intersection of technology, content, and user experience, where you will lead cross-functional strategic initiatives involving engineering, design, data science, and editorial stakeholders. You will build long-term strategies for unifying CRM and automated messaging capabilities, integrate data models, and leverage AI tools to enhance connected user experiences and messaging features. Day-to-day responsibilities include defining KPIs, conducting A/B testing, and utilizing user analytics to drive growth. The role requires expertise in digital media, streaming domains, and technical proficiency with CRM platforms, automation tools, and machine learning applications. You will solve complex problems by translating technical concepts into strategic narratives to improve engagement across various digital platforms.

What does a Product Manager earn in New York?

Median $195400 from 171 postings across 39 companies.

See salary data

What you'll do

  • Lead cross-functional strategic initiatives to define product vision and set measurable success metrics for news and entertainment brands.
  • Define, monitor, and communicate key performance indicators (KPIs) and product metrics to inform business decisions.
  • Identify growth opportunities and use data-informed storytelling to influence cross-team priorities and business impact.
  • Develop long-term strategies for unifying CRM capabilities, automated messaging workflows, and data models across multiple products.
  • Integrate AI tools to develop new features and improve messaging capabilities and connected user experiences.
  • Establish best practices for experiment data collection, governance, and analytics to advance organizational data maturity.
  • Create and present strategic narratives for executive audiences to drive alignment on high-level business priorities.
  • Provide leadership and coaching to product teams to foster a culture of innovation and continuous improvement.

What we're looking for

  • Bachelor's or master's degree in computer science, statistics, business, media, or a related field.
  • 10 or more years of experience in product management within digital media, news, entertainment, or streaming domains.
  • Strong technical aptitude with experience in CRM, messaging platforms, automation tools, and experimentation tools.
  • Experience with data integration, data maturity concepts, and frameworks.
  • Hands-on experience with AI and machine learning applications for building and deploying automated workflows.
  • Demonstrated ability to lead cross-functional teams in a matrixed organization to drive consensus and results.
  • Exceptional analytical and problem-solving skills to make data-driven decisions and simplify complex issues.
  • Outstanding written and oral communication skills to influence stakeholders and translate technical concepts.

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