Principal Growth Marketing Manager - SEO/GEO | Datadog Careers

Datadog

Hybrid

Quick summary

Work type
Hybrid
Location
New York, NY
Salary
$143,000–$190,000 / yr
Posted
15 days ago

Market check

Salary context

Below market

How this pay compares to similar roles

Similar $199k
This role $166k
$132k most similar roles pay here $246k

This role pays less than 74% of similar roles. Most pay $166,400–$231,000 — the shaded band above. At the midpoint, this role pays about $166k versus about $199k for comparable roles.

Based on 239 similar postings.

Employer

About Datadog

Datadog, Inc. is an American company that provides an observability service for cloud-scale applications, providing monitoring of servers, databases, tools, and services, through a SaaS-based data analytics platform.

Datadog currently has 109 open roles on FindRole.

Listed pay typically runs $187,000–$240,000 across 58 roles with salary data.

Most-posted roles

View all roles at Datadog

At a glance

TL;DR · Principal Growth Marketing Manager - SEO/GEO | Datadog Careers

Datadog is hiring a Principal Growth Marketing Manager – SEO/GEO to lead the company’s organic growth through strategic content and off-page initiatives. This senior individual contributor role involves defining and executing a comprehensive SEO/GEO strategy, identifying high-impact content opportunities across various product areas, and optimizing Datadog's presence on AI/LLM platforms for improved discoverability. The ideal candidate will partner with Website Experience, Product Marketing, and Engineering teams to ensure effective technical SEO execution and create high-quality content that drives measurable traffic and pipeline growth. Candidates should have over 10 years of SEO experience in a B2B or tech environment, strong analytical skills, proficiency with enterprise SEO tools like Conductor and Ahrefs, and hands-on experience marketing to developers and IT professionals.

What you'll do

  • Own and define Datadog’s content-led SEO/GEO strategy to drive traffic and pipeline growth.
  • Identify high-impact content opportunities across product areas and influence cross-functional teams for execution.
  • Optimize presence on AI/LLM platforms like YouTube, Reddit, and review sites to enhance discoverability.
  • Design and execute a comprehensive off-page strategy including link acquisition and digital PR initiatives.
  • Partner with Website Experience team to ensure technical SEO supports effective content performance.

What we're looking for

  • 10+ years of SEO experience in B2B or high-growth tech environment.
  • Proven success in growing organic traffic and visibility through content strategy.
  • Expertise in analyzing large datasets to identify trends and opportunities.
  • Hands-on experience with enterprise SEO tools like Conductor and Ahrefs.
  • Strong understanding of traditional search evolution and emerging AI platforms.
  • Experience marketing to developers, DevOps engineers, IT operations, or security practitioners.

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