Mid-Market/Small Business Demand Gen Manager, Americas

Stripe

Remote Actively hiring
Remote in United States · Seattle · Chicago Posted 23 days ago $157,800–$236,800 / year
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At a glance

AI generated

TL;DR

As a Senior Demand Generation Manager at Stripe's AMER team, you will lead the strategic growth of the Velocity segment across the US, Canada, and LATAM by designing and executing multi-channel marketing campaigns tailored to SMBs and mid-market companies. Your day-to-day involves collaborating with global and regional teams to allocate budgets, optimize channel performance, and build integrated demand generation strategies that leverage paid media, content marketing, email marketing, and events. You will also work closely with partner marketing to scale through-partner demand generation efforts and ensure seamless integration across GTM functions like sales development and product marketing. This role requires expertise in digital demand generation, strong project management skills, and fluency with AI tools to drive innovative marketing solutions for a high-growth segment within Stripe's expanding B2B market.

Skills

GoogleAnalytics HubSpot Salesforce Pardot AdobeCampaign Tableau SQL Python Trello Asana Zoom Slack Miro Confluence GitHub GitLab CI/CD AWS GCP Azure Kubernetes Docker Terraform

What you'll do

  • Design and tailor global campaigns to acquire and nurture Velocity prospects through various digital channels.
  • Build region-specific marketing activations with channel leads to unlock local opportunities for SMB and mid-market audiences.
  • Partner with regional performance media experts to execute paid media tactics for acquiring and re-engaging AMER Velocity prospects.
  • Define and own key business metrics for the Velocity segment, analyzing conversion rates and pipeline health across sales funnel stages.
  • Collaborate cross-functionally to refine marketing capabilities and MarTech stack requirements for scaled demand generation motions.

What we're looking for

  • 7+ years of experience running scaled digital demand generation programs.
  • Proven track record building and executing multi-channel demand generation strategies.
  • Demonstrated ability to manage complex marketing projects with cross-functional teams.
  • Strong skills in analyzing GTM data to inform business decisions and strategy.
  • Experience owning direct responsibility for velocity, SMB, or mid-market segments.

Market check

Salary context

This $157,800–$236,800 range sits above 55% of similar postings on FindRole.

Peer median band

$151,050–$226,450

Median floor and ceiling across peers.

Typical midpoint (25–75%)

$165,000–$224,000

Middle half of comparable postings.

Based on 238 comparable postings.

* 240 is the maximum number of comparable postings sampled.

Employer

About Stripe

Stripe is a financial infrastructure platform for internet businesses, providing payment processing, billing, fraud prevention, and banking-as-a-service APIs to businesses of all sizes globally. Industry: Payments Infrastructure & Financial Technology

Stripe currently has 52 open roles on FindRole.

Listed pay typically runs $178,600–$261,000 across 52 roles with salary data.

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