Mid-Market/Small Business Demand Gen Manager, Americas

Stripe

Remote Actively hiring
Remote in United States · Seattle · Chicago Posted 42 days ago $157,800–$236,800 / year
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At a glance

AI generated

TL;DR

As a Senior Marketing Manager on Stripe’s AMER Demand Generation team, you will lead the strategic growth of the Velocity segment across the US, Canada, and LATAM by designing and executing full-funnel campaigns to drive market share and pipeline. Your day-to-day involves tailoring global marketing initiatives for SMBs and mid-market companies, collaborating with regional performance media experts, and building through-partner demand generation strategies. You will leverage digital content, paid media, and events to engage prospects, while also owning key business metrics and driving cross-functional collaboration across Global Marketing, Sales Development, and Product Marketing. This role requires expertise in multi-channel demand generation, project management, and fluency with AI tools, ideally within the payments or financial technology sector.

Skills

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What you'll do

  • Design and tailor global campaigns to acquire and nurture Velocity prospects through various digital channels.
  • Build region-specific marketing activations with channel leads to unlock local opportunities for SMB and mid-market audiences.
  • Partner with regional performance media experts to execute paid media tactics for acquiring and re-engaging AMER Velocity prospects.
  • Define and own key business metrics for the Velocity segment, analyzing conversion rates and pipeline health across sales funnel stages.
  • Collaborate cross-functionally to refine marketing capabilities and lead management processes for scaled motions in the Velocity segment.

What we're looking for

  • 7+ years of experience running scaled digital demand generation programs.
  • Proven track record building and executing cross-functional marketing programs.
  • Demonstrated ability to build multi-channel demand generation strategies.
  • Strong skills in investigating business health and owning marketing performance metrics.
  • Experience with GTM direct ownership of a velocity, SMB, or mid-market segment.
  • Fluency with AI tools and integrating LLM capabilities into work (preferred).
  • Experience marketing to SMB and mid-market companies across various industries.

Market check

Salary context

This $157,800–$236,800 range sits above 55% of similar postings on FindRole.

Peer median band

$151,050–$225,600

Median floor and ceiling across peers.

Typical midpoint (25–75%)

$165,000–$223,937

Middle half of comparable postings.

Based on 238 comparable postings.

* 240 is the maximum number of comparable postings sampled.

Employer

About Stripe

Stripe is a financial infrastructure platform for internet businesses, providing payment processing, billing, fraud prevention, and banking-as-a-service APIs to businesses of all sizes globally. Industry: Payments Infrastructure & Financial Technology

Stripe currently has 52 open roles on FindRole.

Listed pay typically runs $178,600–$261,000 across 52 roles with salary data.

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