Lead Digital Customer Growth - Traffic
AT&T
Quick summary
Market check
How this pay compares to similar roles
This role pays less than 51% of similar roles. Most pay $146,900–$211,200 — the shaded band above. At the midpoint, this role pays about $180k versus about $179k for comparable roles.
Based on 239 similar postings.
Employer
AT&T is a US-based telecommunications company providing wireless, broadband, and fiber internet service along with phone and connectivity products for consumers and businesses.
AT&T currently has 42 open roles on FindRole.
Listed pay typically runs $123,600–$205,950 across 38 roles with salary data.
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At a glance
AT&T seeks a Lead Digital Customer Growth specialist to drive digital traffic performance for its wireless postpaid consumer business in Dallas, TX. This senior-level position involves analyzing and communicating trends across various media channels, collaborating with cross-functional teams like Marketing, Product, Analytics, and Customer Experience to enhance digital traffic strategies. The ideal candidate will have 7+ years of experience in digital marketing or strategy roles, expertise in web analytics tools such as Adobe Analytics, Excel, Power BI, and Tableau, and strong communication skills for presenting complex data insights to leadership. This role requires a deep understanding of historical performance metrics and the ability to forecast traffic trends while optimizing landing page destinations across paid and owned channels.
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What you'll do
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