Director of Website Strategy and UX

Palo Alto Networks

Actively hiring Posted today Verified listing
Santa Clara, CA Posted 1 day ago $224,000–$318,000 / year
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Market check

Salary context

Above market

How this pay compares to similar roles

Similar $219k
This role $271k
$152k most similar roles pay here $336k

This role pays more than 78% of similar roles. Most pay $177,900–$259,802 — the shaded band above. At the midpoint, this role pays about $271k versus about $219k for comparable roles.

Based on 239 similar postings.

Employer

About Palo Alto Networks

Palo Alto Networks is a global cybersecurity company offering network security, cloud security, and endpoint protection solutions.

Palo Alto Networks currently has 31 open roles on FindRole.

Listed pay typically runs $155,000–$251,000 across 29 roles with salary data.

Most-posted roles

View all roles at Palo Alto Networks

At a glance

TL;DR

The Director of Web Strategy and UX will lead the transformation of Palo Alto Networks' global web presence into a high-performing, user-centric growth engine, focusing on brand storytelling, technical SEO, and conversion rate optimization. This role involves defining long-term vision for digital experiences aligned with business objectives, conducting user research to optimize navigation and UI patterns, and implementing A/B testing frameworks to enhance lead generation. The director will also oversee website consolidation, content modernization, and the integration of dynamic content using MarTech stacks while ensuring WCAG compliance and a 'smallest-screen-first' approach for optimal mobile performance. Key skills include expertise in CMS platforms like AEM or Contentful, HTML/CSS, web analytics interpretation, and agile development cycles. The position requires extensive experience in B2B Enterprise SaaS environments and the ability to bridge creative and technical teams effectively.

Skills

Figma Adobe XD AEM Contentful WordPress HTML CSS Marketo Salesforce Google Analytics 4 Adobe Analytics WCAG Agile Methodology CMS JavaScript React Vue.js Node.js Python Docker Kubernetes

What you'll do

  • Define and execute long-term vision for global corporate website aligned with business objectives.
  • Lead user research and A/B testing to optimize high-value pages for lead generation.
  • Consolidate subdomains and deprecated content to streamline site architecture.
  • Implement dynamic content and segment-aware experiences using MarTech stack.
  • Establish web standards and design systems for regional scalability and brand integrity.

What we're looking for

  • 12+ years of experience in Web Strategy, Digital Marketing, or UX Design for B2B Enterprise SaaS.
  • Deep understanding of user-centered design principles and proficiency with wireframing tools like Figma.
  • Expertise in CMS platforms (AEM, Contentful, WordPress) and web technologies (HTML/CSS).
  • Strong ability to interpret web analytics and drive data-driven design changes.
  • Experience managing complex website migrations or redesigns using agile development cycles.
  • Ability to bridge creative/brand teams with technical developers and IT for seamless collaboration.

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