Director of Strategic Finance - GTM

Carta

Quick summary

Work type
On-site
Location
San Francisco, California
Salary
$217,500–$290,000 / yr
Posted
62 days ago
Nearby
99+ roles within 25 mi

Market check

Salary context

Above market

How this pay compares to similar roles

Similar $199k
This role $254k
$137k most similar roles pay here $306k

This role pays more than 80% of similar roles. Most pay $153,500–$245,000 — the shaded band above. At the midpoint, this role pays about $254k versus about $199k for comparable roles.

Based on 240 similar postings.

Employer

About Carta

Carta is an equity management platform that helps private companies, investors, and employees manage equity, cap tables, 409A valuations, and fund administration, streamlining the complexities of startup ownership. Industry: Financial Technology & Equity Management

Carta currently has 6 open roles on FindRole.

Listed pay typically runs $215,000–$265,000 across 6 roles with salary data.

Most-posted roles

View all roles at Carta

At a glance

TL;DR · Director of Strategic Finance - GTM

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As a Director of Strategic Finance for GTM at Carta, you will lead the growth and financial strategy of the Sales and Marketing organizations by building deep partnerships with leadership to provide strategic decision support, optimize investment levels, and enhance capacity planning. You will develop frameworks for translating complex strategies into measurable financial reports, own KPIs and ROI frameworks, and leverage AI tools like Claude Code and Pigment to automate forecasting processes. This high-impact role requires 8+ years of FP&A or Strategic Finance experience in the technology industry, with a focus on SaaS models, and extensive leadership experience in Sales or Marketing finance roles. You must be proficient in financial modeling, systems such as Netsuite, Salesforce, and G-Suite, and adept at managing executive relationships and high-stakes deliverables.

Skills

Pigment Salesforce Netsuite Workday G-Suite Looker Claude Code AI-assisted finance workflows BI tools Financial modeling Quantitative analysis SaaS business models FP&A Strategic Finance Systems integration Automation tools Executive-level reporting KPI frameworks ROI frameworks CAC LTV Payback Quota design Territory planning ARR forecasting Capacity planning Headcount forecasting GTM KPIs

What you'll do

  • Build strategic financial models to support Sales and Marketing investment decisions.
  • Develop and refine GTM capacity planning and headcount forecasting frameworks.
  • Create measurable financial reporting for complex GTM strategies to optimize targets.
  • Own the evolution of GTM KPIs and ROI frameworks, guiding decision-making aligned with long-term objectives.
  • Lead target setting, quota design, and territory planning for Sales teams.
  • Drive alignment between Sales, Marketing, and Delivery teams on ARR and capacity planning.

What we're looking for

  • 8+ years of FP&A or Strategic Finance experience in technology, with deep SaaS expertise.
  • Proven leadership in managing high-performing finance teams for at least 3 years.
  • Expertise in financial modeling and quantitative analysis to solve complex business problems.
  • Extensive experience in headcount planning and capacity forecasting for Sales and Marketing.
  • Proficiency in using systems like Netsuite, Pigment, Salesforce, Workday, and G-Suite.

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