Dir, Enterprise Marketing Finance

Adobe

Actively hiring Posted this week
San Jose Posted 7 days ago $209,100–$302,850 / year
View original post Log in to save

At a glance

AI generated

TL;DR

The Director of Enterprise Marketing Finance at Adobe is a senior strategic finance leader embedded within the Enterprise Marketing team, serving as the primary financial advisor to the CMO and her leadership. This role combines rigorous budget management with deep marketing effectiveness expertise, focusing on connecting marketing spend to pipeline generation, revenue outcomes, and customer lifetime value for Fortune 500 and mid-market enterprise accounts. Daily responsibilities include strategic business partnership, data-driven decision making, ROI measurement framework development, and cross-functional collaboration across Marketing Operations, Analytics, and Sales Finance teams. The ideal candidate has over a decade of finance experience in B2B SaaS or enterprise technology companies, with expertise in marketing analytics tools like Tableau and Anaplan, and the ability to translate complex financial data into actionable insights for senior leadership.

Skills

Excel Anaplan SAP Tableau Power BI Salesforce BI visualization tools marketing analytics multi-touch attribution marketing mix modeling CAC/LTV analysis funnel economics financial modeling forecasting B2B SaaS enterprise technology account-based marketing FP&A cross-functional partnership executive communication

What you'll do

  • Lead investment prioritization and build frameworks connecting marketing spend to pipeline, revenue, and customer lifetime value.
  • Evaluate performance across acquisition, pipeline generation, conversion, retention, and engagement initiatives for data-backed recommendations.
  • Own the Enterprise Marketing budget, including annual planning, quarterly forecasting, risk assessments, and scenario planning.
  • Build and maintain ROI measurement frameworks and attribution models to improve marketing efficiency and program performance.
  • Guide cross-functional alignment on investment priorities across Enterprise Marketing, Sales Finance, Product Marketing, and Finance teams.
  • Mentor junior finance team members in marketing analytics, financial modeling, and executive communication.

What we're looking for

  • 10+ years of finance experience with at least 5 in marketing finance for B2B SaaS or enterprise tech.
  • Expertise in marketing analytics, including multi-touch attribution and CAC/LTV analysis.
  • Proven track record as a strategic finance business partner to senior marketing leadership.
  • Advanced financial modeling skills and proficiency in Excel and planning tools like Anaplan.
  • Experience with BI and visualization tools such as Tableau or Power BI.
  • Ability to operate independently in ambiguous environments while fostering cross-functional partnerships.

Employer

About Adobe

Adobe Inc. is a global software company known for creative and multimedia software products including Photoshop, Illustrator, Acrobat, and its cloud-based Creative Cloud and Document Cloud suites. Industry: Creative & Digital Experience Software

Adobe currently has 310 open roles on FindRole.

Listed pay typically runs $185,350–$268,375 across 310 roles with salary data.

Most-posted roles

View all roles at Adobe