Analytics Engineer 5, Ads Identity & Signals

Netflix

Confirmed live today High trust
Remote

Quick summary

Work type
Remote
Location
Remote
Salary
$330,000–$566,000 / yr
Employment
Full-time
Posted
7 days ago
Freshness
Confirmed live today

Market check

Salary context

Above market

How this pay compares to similar roles

Similar $244k
This role $448k
$170k $608k
below market most similar roles pay here above market

This role pays more than 87% of similar roles. Most pay $212,850–$276,000 — the blue band above. At the midpoint, this role pays about $448k versus about $244k for comparable roles.

Based on 240 similar postings.

Employer

About Netflix

Netflix is the world''s leading streaming entertainment service, offering a vast library of TV series, films, documentaries, and original content to subscribers in over 190 countries. Industry: Streaming Entertainment & Media

Netflix currently has 179 open roles on FindRole.

Listed pay typically runs $436,000–$700,000 across 123 roles with salary data.

Most-posted roles

View all roles at Netflix

At a glance

TL;DR · Analytics Engineer 5, Ads Identity & Signals

JOB TITLE: Analytics Engineer 5 - Ads Identity & Signals The Analytics Engineer 5 - Ads Identity & Signals joins the Identity & Signals team to build the identity foundation for the Netflix ads business. This role involves constructing the analytics and data infrastructure for identity matching and graph construction, specifically designing tables, pipelines, and metrics to monitor match quality and coverage. You will work end-to-end from raw signal ingestion to creating dashboards that make identity health actionable. Key responsibilities include productionizing matching logic, evaluating external identity providers like Experian and LiveRamp, and collaborating with data science to improve matching algorithms. Required skills include 5+ years of experience in analytics or data engineering, proficiency in SQL and Python, and expertise in graph data structures, entity matching, and identity resolution concepts.

What you'll do

  • Design and maintain data models and pipelines for identity graph construction and entity matching.
  • Productionize matching logic with data engineering to ensure scalable, well-tested, and monitored pipelines.
  • Build metrics and dashboards to quantify match rate, quality, coverage, and graph stability.
  • Provide clean, well-documented data and features to data science teams for matching algorithm evaluation.
  • Manage relationships with external identity providers to onboard new sources and validate match performance.
  • Translate complex identity graph concepts into actionable insights for product, sales, and non-technical stakeholders.
  • Define identity requirements and prioritize roadmap work by evaluating trade-offs between accuracy, coverage, and privacy.

What we're looking for

  • 5+ years of experience as an analytics engineer, data engineer, or similar role working with large-scale data.
  • Experience working with graph data structures and graph-based data models.
  • Familiarity with entity matching and identity resolution concepts, including deterministic and probabilistic matching.
  • Knowledge of or direct experience working with identity providers such as Experian, TransUnion, or LiveRamp.
  • Strong SQL and Python skills with experience building and maintaining production data pipelines.
  • Experience designing data models, metrics, and dashboards to make complex technical systems understandable to non-technical stakeholders.
  • Experience with ad-tech identity concepts such as cross-device identity or household graphs (preferred).
  • Experience with graph databases, ML/data stacks like Metaflow, or applying GenAI to boost productivity (preferred).

More like this

Similar roles

Analytics Engineer 5, Identity & Signal

Netflix

Remote 41 days ago
SQL Python Graph Databases Data Pipelines Entity Matching Identity Resolution Neo4j Neptune Metaflow GenAI Data Governance Data Engineering Metrics Dashboards
5+ yrs exp Remote

Software Engineer 5, Ads Identity Graph

Netflix

New York, NY +3 11 days ago $388,000–$558,000
Identity Resolution Spark Distributed Systems Big Data Machine Learning Data Governance Privacy Enhancing Technologies (PETs) GDPR CCPA CPRA Programmatic Advertising Data Clean Rooms CTV

Analytics Engineer 5, Content & Studio

Netflix

Remote 6 days ago $330,000–$566,000
SQL Python CI/CD Plotly Dash Machine Learning Data Engineering Version Control Data Architecture Causal Inference Testing Monitoring AI
8+ yrs exp Remote