AI Web Platform Lead

Intuit

Confirmed live today High trust
Hybrid

Quick summary

Work type
Hybrid
Location
Mountain View, CA
Salary
$187,500–$253,500 / yr
Posted
2 days ago
Freshness
Confirmed live today

Market check

Salary context

Above market

How this pay compares to similar roles

Similar $198k
This role $220k
$132k $267k
below market most similar roles pay here above market

This role pays more than 68% of similar roles. Most pay $167,887–$227,950 — the blue band above. At the midpoint, this role pays about $220k versus about $198k for comparable roles.

Based on 240 similar postings.

Employer

About Intuit

Intuit is a financial software company known for products like TurboTax, QuickBooks, Mint, and Credit Karma, helping consumers and small businesses manage their finances and taxes. Industry: Financial Software & Technology

Intuit currently has 256 open roles on FindRole.

Listed pay typically runs $202,500–$274,000 across 237 roles with salary data.

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View all roles at Intuit

At a glance

TL;DR · AI Web Platform Lead

The AI Web Platform Lead joins the team to modernize the web platform architecture, authoring, and operations. This hybrid strategist-builder role involves leading a global navigation and information architecture revamp to optimize for human navigability and answer-engine citability. Key responsibilities include designing AI-connected authoring, review, and publishing pipelines within the CMS, mapping future-state workflows, and governing the design system component library. The role requires evaluating headless options, MCP/API-driven authoring, and personalization integration while monitoring Core Web Vitals. Candidates must possess expertise in structured data, semantic HTML, and AI-assisted development workflows including prompt-to-prototype tooling and agentic pipelines. The position solves the technical challenge of transitioning from AI-generated prototypes to production experiments while balancing SEO, site health, and experimentation velocity across high-traffic acquisition surfaces.

What you'll do

  • Lead the global navigation and information architecture revamp to optimize for both human users and AI answer engines.
  • Define standards for structured data and content hierarchy to ensure AI systems can accurately parse and cite site content.
  • Design future-state CMS workflows that integrate AI-connected authoring, review, and publishing pipelines.
  • Establish the production pathway for moving AI-generated prototypes through design system compliance and rapid experimentation.
  • Evaluate and recommend CMS platforms and adjacent tooling based on build, buy, or migrate criteria.
  • Govern the design system by documenting component libraries, usage standards, and contribution models with engineering and design.
  • Own the measurement and tracking of Core Web Vitals and site health across all web experiences.
  • Instrument the platform to make experimentation velocity and site performance visible and measurable.

What we're looking for

  • 7+ years of experience across web platform, marketing technology, or digital experience roles.
  • Hands-on depth in CMS architecture, specifically with headless or composable experience (preferred).
  • Demonstrated fluency with AI-assisted development workflows, including prompt-to-prototype tooling and LLM-integrated authoring.
  • Working knowledge of AEO/GEO principles, including structured data, semantic HTML, and crawlability.
  • Experience documenting or governing design systems in partnership with design and engineering teams.
  • Technical credibility to read code, evaluate APIs, and pressure-test engineering estimates.
  • Proven ability to lead from-to transformations, including current-state mapping, future-state design, and migration sequencing.
  • Hands-on CRO and experimentation experience with hypothesis design and statistical discipline.

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