As a Senior Associate in the Partnerships Marketing and Benefits product team, you will play a pivotal role in developing marketing and digital customer experience capabilities for co-branded credit cards with high-profile brands. Your responsibilities include enabling effective communication strategies to target prospective customers accurately, aligning with the Enterprise Marketing Imperative through features like referrals and remarketing. You will also enhance customer engagement on the EASE platform by improving digital interactions. This role requires expertise in human-centered design, business acumen, and technology-driven solutions, leveraging tools such as Salesforce and Adobe Experience Cloud. The team operates at a large scale, directly impacting new account bookings and ongoing customer benefits engagement.
Develop and scale marketing capabilities for co-branded credit cards with high-profile brands.
Enable accurate customer messaging through digital CX enhancements on the EASE platform.
Drive higher new account bookings by optimizing marketing strategies and customer engagement.
Enhance customer benefits engagement through technology-driven product functionalities.
Align product initiatives with enterprise marketing goals to improve customer interactions.
What we're looking for
3+ years of experience in product management or a related field.
Proven track record in creating and scaling marketing capabilities for co-branded credit cards.
Strong understanding of digital customer experience (CX) and EASE platform functionalities.
Experience enabling partnerships to communicate effectively with target customers through referrals and remarketing.
Ability to drive new account bookings and enhance customer engagement with card benefits.
Market check
Salary context
This
$101,100–$115,400
range sits above
9%
of similar postings on FindRole.
Peer median band
$152,000–$225,000
Median floor and ceiling across peers.
Typical midpoint (25–75%)
$158,350–$214,900
Middle half of comparable postings.
Based on 239 comparable postings.*
* 240 is the maximum number of comparable postings sampled.
Employer
About Capital One Financial
Capital One Financial is a bank holding company specializing in credit cards, auto loans, banking, and savings products, known for its data-driven approach to consumer and commercial finance. Industry: Financial Services & Banking
Capital One Financial currently has
489 open roles
on FindRole.
Listed pay typically runs
$197,300–$225,100
across 483 roles with salary data.