Director, Partner Marketing Manager, Capital One Software (Remote)

Capital One Financial

Remote

Quick summary

Work type
Remote
Location
Richmond, VA · San Francisco, CA · McLean, VA · New York, NY
Salary
$187,300–$213,700 / yr
Posted
3 days ago

Market check

Salary context

Competitive pay

How this pay compares to similar roles

Similar $209k
This role $200k
$161k most similar roles pay here $254k

This role pays less than 52% of similar roles. Most pay $173,668–$245,287 — the shaded band above. At the midpoint, this role pays about $200k versus about $209k for comparable roles.

Based on 240 similar postings.

Employer

About Capital One Financial

Capital One Financial is a bank holding company specializing in credit cards, auto loans, banking, and savings products, known for its data-driven approach to consumer and commercial finance. Industry: Financial Services & Banking

Capital One Financial currently has 498 open roles on FindRole.

Listed pay typically runs $197,300–$225,100 across 495 roles with salary data.

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View all roles at Capital One Financial

At a glance

TL;DR · Director, Partner Marketing Manager, Capital One Software (Remote)

As a Partner Marketing Manager at Capital One Software, you will lead the marketing strategy for our ecosystem of Value-Added Resellers (VARs), Systems Integrators (SIs), and Technology Partners. Your role involves building comprehensive global partner marketing programs that align with revenue objectives through annual plans, budgets, metrics, and demand generation activities. You will collaborate closely with internal teams to drive cohesive go-to-market execution, create compelling joint value propositions, and maintain a library of partner-facing assets. Key responsibilities include shaping funding strategies for initiatives, creating processes for regulatory compliance, and measuring ROI for marketing investments. The ideal candidate has extensive experience in channel partner and alliances marketing, indirect marketing tools, and product marketing for data management solutions. Preferred qualifications include expertise in AI-driven B2B marketing, knowledge of MDF programs, and a strong understanding of the competitive landscape within data management.

What you'll do

  • Build and execute annual partner marketing plans aligned with revenue objectives.
  • Develop funding strategies for partner initiatives to ensure ROI alignment.
  • Create processes and technologies to support partner engagement and compliance.
  • Measure and report on the ROI of partner ecosystem marketing investments.
  • Collaborate with internal teams to deliver cohesive go-to-market execution.
  • Craft joint value propositions and maintain a library of partner-facing assets.
  • Manage Partner Portal and newsletters for ongoing communication and updates.

What we're looking for

  • At least 6 years of experience in channel partner and alliances marketing.
  • At least 5 years collaborating across diverse business functions including sales, product, and engineering teams.
  • At least 6 years driving GTM partner ecosystem practices and processes such as joint business planning and market development funds.
  • Experience with indirect marketing processes, deliverables, and tools like SEO, content strategy, and case studies.
  • Bachelor’s Degree required; experience in product marketing or management for data-related B2B SaaS products preferred.

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