This role pays less than
67%
of similar roles. Most pay
$126,800–$198,950
— the shaded band above.
At the midpoint, this role pays about
$134k
versus about
$163k
for comparable roles.
Based on 240 similar postings.
Employer
About PNC
PNC is one of the largest diversified financial services institutions in the U.S., based in Pittsburgh, PA, it provides retail banking, corporate banking, and asset management.
PNC currently has
118 open roles
on FindRole.
Listed pay typically runs
$86,250–$172,500
across 62 roles with salary data.
Data Scientist - Marketing & Customer Analytics
The Data Scientist - Marketing & Customer Analytics joins the Data, Modeling & Analytics organization to support profitable growth by developing and applying valuation analytics and statistical models for marketing decisions. This role involves building and maintaining Net Present Value, Customer Lifetime Value, and Offer Economics models to guide investment priorities and optimize marketing initiatives. The daily work includes performing data preparation, exploratory analysis, and machine learning to predict business outcomes from large structured and unstructured datasets. Candidates must be proficient in Python and SQL, with preferred exposure to Spark or Hadoop. The role requires strong skills in data mining, modeling, and storytelling to communicate findings to both technical and non-technical stakeholders. This position solves complex problems regarding customer and channel economics to provide actionable insights for marketing spend and offer optimization.
What does a Data Scientist earn in Virginia?
Median $145200 from 75 postings across 5 companies.