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Smartly (formerly Smartly.io) is a leading AI-powered advertising technology company that unifies creative production, media buying, and campaign intelligence into a single, automated platform

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Senior Software Engineer (AI Platform)

Helsinki

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We are looking for a Senior Software Engineer to join the AI Platform Team at Smartly! Our team works on helping marketers make the most of their ad creatives (images, video, text) and campaigns (product and performance data). We build and experiment with AI-based solutions across the media and creative workflows.You will have the opportunity to take ownership of and work on high impact projects.

Join us in building high impact ML-based solutions to help our customers to build better and more effective advertising experiences for their consumers. If you’re a growth minded individual who has a passion for ML and the marketing space, this team is for you!

We use Python, TypeScript, PostgreSQL, Node.js, Docker and Kubernetes for our microservices, TypeScript and React in the frontend of our products.

Here's What You'll Do...

  • Design, build and maintain backend services that sit at the core of Smartly.io’s campaign optimization products.
  • Be a core contributor of our team and our ways of working to build high impact products. You’ll actively be involved in work planning, retrospectives, and overall team improvement.
  • Support data scientists in bringing machine learning models to production.
  • Mentor your team on software development practices and propagate best practices like testing, monitoring, or clean code.
  • Use your skills and experience to continuously improve our software architecture, coding practices, tools, and processes.
  • Work with our stakeholders - be them product, engineering, infrastructure - to ensure we meet customers where they are. Being able to translate business/product needs to viable solutions is a must.
  • Apply and enhance your soft skills through working closely with your colleagues and our customers. Doing knowledge shares, running productive meetings, and pair programming/debugging are just some ways we grow our soft skills.
  • Impact the daily life of the staff of the hundreds of advertisers using Smartly

Here's What We're Looking For...

  • We’re seeking an experienced Software Engineer with Strong Python skills
  • 5+ years of experience developing and deploying production-quality software
  • 2+ years of experience working with cloud infrastructure such as AWS or GCP
  • Experience with NodeJS, React, TypeScript is a plus
  • Hands-on experience with modern ML frameworks (e.g., PyTorch, TensorFlow) is a plus
  • Knowledge of MLOps concepts and tools (e.g., MLflow, Kubeflow) is a plus
  • Experience developing and maintaining services under SLA
  • Analytical mindset with a problem-solving approach
  • Passion for solving customer challenges quickly while making thoughtful architectural decisions
  • Adaptability and resilience when facing new or ambiguous challenges
  • Strong written and verbal communication skills in English
  • Ability to work 3 days / week at our office
  • M.Sc. in a relevant field is preferred

What We Offer You...

  • Inclusive Culture: Join a team of over 750 Smartlies representing more than 60 nationalities across 24 locations in 13 countries, we foster a culture built on trust, transparency, and open feedback.
  • Global Impact: Be part of a company making a global impact, directly influencing our customers and business growth.
  • Wellbeing Focus: Enjoy generous healthcare packages, mental health services, and a healthy work-life balance with paid holidays and family leave.
  • Total Rewards: Benefit from equity options, performance-based rewards, competitive compensation, and ample career development opportunities.
  • Hybrid Workplace: Experience the flexibility of a hybrid work model, balancing office and remote work, with the option to work abroad for up to 30 days.

Smartly is committed to being the best place to work for growth-minded individuals to thrive. Explore more in our Culture Handbook!

LI-hybrid #LI-JF2

About Smartly

Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers.

Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it.

Visit Smartly to learn more.

The processing of your information is described in our Candidate Privacy Notice.

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Senior HR Business Partner

USA Posted today

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Senior HR Business Partner

Helsinki, Uusimaa, Finland

Apply

At Smartly, we are building technology that helps brands create, scale, and optimize digital advertising. As our business continues to grow, we are looking for a Senior HR Business Partner to join our People team in Helsinki. This role will partner with senior leaders and C-suite stakeholders across Product and Engineering, supporting key people priorities while helping the organization scale in a thoughtful, high-impact way.

As a Senior HR Business Partner at Smartly you will…

  • Partner with senior leaders and C-suite stakeholders to align people strategy with business goals, organizational priorities, and long-term growth
  • Support leaders across Product and Engineering on organizational effectiveness, leadership capability, workforce planning, and team performance
  • Coach executives, directors, and managers on performance, feedback, engagement, change leadership, and effective team management
  • Lead complex employee relations matters with sound judgment, discretion, and appropriate escalation
  • Contribute to cross-functional People initiatives such as performance cycles, talent reviews, engagement follow-up, career development frameworks, and manager enablement programs
  • Drive org design, team structure evolution, and workforce planning to support scale, clarity, and execution across technical teams
  • Use data, engagement insights, and business context to identify priority areas and independently lead projects from diagnosis through execution
  • Support performance management and talent planning across your functions, helping leaders raise the bar on accountability, development, and decision-making
  • Help drive continuous improvement in HR processes, including the use of AI and automation to simplify workflows and increase impact
  • Design and facilitate manager enablement or leadership development sessions to strengthen capability across Product and Engineering
  • Act as a trusted advisor to leaders and employees, providing thoughtful guidance on workplace concerns, team dynamics, and career growth
  • Partner closely with Talent Acquisition, HR Operations, and the broader People team to deliver scalable, high-quality people support
  • Ensure compliance with local employment law and company policies, handling sensitive matters with care
  • Champion Smartly’s values and help build an inclusive, high-performing, forward-looking culture

We are looking for you if you have…

  • 7+ years of HR experience, including strong experience in an HR Business Partner or similar role
  • Experience partnering with senior leaders, including C-suite stakeholders, in a fast-paced and evolving organization
  • Experience supporting Product, Engineering, or other technical organizations
  • Strong employee relations experience and confidence navigating complex, sensitive situations
  • Excellent coaching, influencing, and stakeholder management skills across all levels of the organization
  • Experience with organizational design, change management, and workforce planning
  • Strong business judgment and the ability to balance strategic thinking with hands-on execution
  • A data-informed mindset, with comfort using analytics and AI tools to improve decision-making and efficiency
  • A practical, solutions-oriented approach and the ability to build trust quickly
  • Proficiency in Excel or Google Sheets
  • A Bachelor’s degree in Human Resources, Business Administration, or a related field

Preferred Qualifications

  • Experience with Workday
  • Experience in tech, startup, or scaling environments
  • Exposure to AI tools or automation to improve HR workflows
  • SHRM-CP, PHR, or similar certification

What We Offer You:

  • Inclusive Culture: Join a team of over 750 Smartlies representing more than 60 nationalities across 24 locations in 13 countries, we foster a culture built on trust, transparency, and open feedback.
  • Global Impact: Be part of a company making a global impact, directly influencing our customers and business growth.
  • Wellbeing Focus: Enjoy generous healthcare packages, mental health services, and a healthy work-life balance with paid holidays and family leave.
  • Total Rewards: Benefit from equity options, performance-based rewards, competitive compensation, and ample career development opportunities.
  • Hybrid Workplace: We work in a hybrid model, balancing office and remote work, with the option to work abroad for up to 30 days.

About Smartly

Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers.

Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it.

Visit Smartly to learn more.

The processing of your information is described in our Candidate Privacy Notice.

Create a Job Alert

Interested in building your career at Smartly? Get future opportunities sent straight to your email.

Create alert

Apply for this job

*

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  • Afghanistan+93
  • Åland Islands+358
  • Albania+355
  • Algeria+213
  • American Samoa+1
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  • Armenia+374
  • Aruba+297
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