As a Principal Media Specialist in the Developer Marketing team, you will lead end-to-end creative and video production, balancing strategic vision with hands-on execution. You’ll oversee project lifecycles, manage external vendors, and create scalable templates for self-service content creation across teams. Utilizing Adobe Creative Cloud, Figma, and Canva, you will innovate with AI tools to streamline workflows and optimize YouTube channel performance. This role demands expertise in video production, collaboration with cross-functional teams, and the ability to craft compelling technical media that resonates with developer audiences while avoiding corporate clichés.
Skills
Adobe Creative Cloud
Figma
Canva
Google Workspace
Slack
Restream
Riverside
Loom
LLMs
Generative AI
Premiere
After Effects
Photoshop
Illustrator
CI/CD
What you'll do
Oversee end-to-end video project lifecycle from concept to deployment.
Act as internal creative consultant for aesthetic direction and brand consistency.
Innovate AI workflows to streamline content creation and scaling processes.
Enable cross-functional teams with self-service creative asset templates.
Optimize YouTube channel strategy to ensure high-performing, engaging content.
Manage external vendors and provide clear feedback on project deliverables.
What we're looking for
5+ years of experience in creative agency or corporate environment.
Proven track record as Creative Director, Media Manager, Post-Production Manager, or Senior Media Specialist.
Proficiency in Adobe Creative Cloud (Premiere, After Effects, Photoshop, Illustrator) and Figma.
Experience with AI tools like LLMs and generative AI software.
Hands-on experience managing external video production vendors and contractors.
Strong communication skills to translate technical feedback into creative briefs.
Market check
Salary context
Below market
How this pay compares to similar roles
Similar $184k
This role $127k
$92k
most similar roles pay here
$246k
This role pays less than
91%
of similar roles. Most pay
$142,400–$225,400
— the shaded band above.
At the midpoint, this role pays about
$127k
versus about
$184k
for comparable roles.
Based on 240 similar postings.
Employer
About Okta Inc
Okta, Inc. is an American identity and access management company based in San Francisco. It provides cloud software that helps companies manage and secure user authentication into applications, and for developers to build identity controls into applications, websites, web services, and devices.[
Okta Inc currently has
145 open roles
on FindRole.
Listed pay typically runs
$194,000–$267,000
across 145 roles with salary data.