Senior Digital Commerce Strategist & Architect
At a glance
AI generatedTL;DR
As a Senior Digital Commerce Strategist & Architect, you will join a dynamic team at the intersection of product, engineering, marketing, and data to enhance customer entry and navigation within an e-commerce store. Your role involves designing and improving the equipment experience, managing the commerce data model and taxonomy, and ensuring these systems are AI-ready. You will define KPIs, conduct A/B tests, build business cases for initiatives, and collaborate with engineering on scalable API contracts and content models. Ideal candidates have 5-7+ years of digital commerce experience, a strong grasp of core AI/ML concepts, and proficiency in tools like GA4, Tableau, Looker, and SQL. This role requires hands-on execution alongside strategic thinking to drive impactful changes in the e-commerce landscape.
Skills
What you'll do
- Define and improve customer journey in digital stores, focusing on entry and navigation.
- Design and enhance product presentation and comparison features across the commerce platform.
- Develop and maintain a robust data model and taxonomy for AI readiness and usability.
- Translate business goals into strategic recommendations and roadmaps for product initiatives.
- Build KPIs and conduct A/B tests to measure impact of commerce changes on key metrics.
- Support engineering by defining API contracts and integration patterns that scale effectively.
What we're looking for
- 5+ years of experience in digital commerce or e-commerce strategy with hands-on execution.
- Proven expertise in managing and improving store entry, navigation, product detail pages, search, and merchandising.
- Strong understanding of commerce data models, content structures, attribution, and analytics integration.
- Working knowledge of AI/ML concepts including LLMs, embeddings, retrieval systems, and prompting techniques.
- Experience with taxonomy, PIM, structured content systems, and semantic search technologies.
- Proficient in project management, A/B testing methodologies, and business case development.
Employer
About Caterpillar
Caterpillar Inc. is the world''s largest manufacturer of construction and mining equipment, diesel and natural gas engines, industrial gas turbines, and diesel-electric locomotives. Industry: Heavy Equipment & Manufacturing
Caterpillar currently has 24 open roles on FindRole.
Listed pay typically runs $122,360–$183,140 across 24 roles with salary data.
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