Senior Data Automation/Marketing Ops Lead

Palo Alto Networks

Quick summary

Work type
On-site
Location
Santa Clara, CA
Salary
$167,000–$270,500 / yr
Posted
2 days ago
Nearby
99+ roles within 25 mi

Market check

Salary context

Above market

How this pay compares to similar roles

Similar $186k
This role $219k
$137k most similar roles pay here $285k

This role pays more than 78% of similar roles. Most pay $156,620–$216,300 — the shaded band above. At the midpoint, this role pays about $219k versus about $186k for comparable roles.

Based on 240 similar postings.

Employer

About Palo Alto Networks

Palo Alto Networks is a global cybersecurity company offering network security, cloud security, and endpoint protection solutions.

Palo Alto Networks currently has 30 open roles on FindRole.

Listed pay typically runs $154,000–$249,500 across 27 roles with salary data.

Most-posted roles

View all roles at Palo Alto Networks

At a glance

TL;DR · Senior Data Automation/Marketing Ops Lead

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The Senior Data Automation/Marketing Ops Lead role within the digital marketing organization requires a strategic and visionary leader to design and oversee the global marketing technology stack and data platform ecosystem. Reporting to the Director of Marketing Data and Operations, this individual will drive digital acquisition capabilities by integrating artificial intelligence and enabling end-to-end performance tracking. Day-to-day responsibilities include serving as the primary technical architect for the MarTech stack, leading the MarTech council, ensuring seamless solution design between Marketing and IT, and championing best practices for real-time data processing and AI deployment. The ideal candidate possesses extensive experience in MarTech and digital marketing operations, with expertise in CDPs, CRMs, and internal data warehousing solutions like Snowflake and BigQuery. They must also have a deep understanding of global data privacy standards and the ability to translate complex business objectives into technical requirements. This role demands strong program management skills and the capability to lead at the intersection of business and technology, ensuring that marketing ecosystem needs are met with innovative and scalable solutions.

Skills

CDP Salesforce Snowflake BigQuery AI ML Generative AI Predictive Modeling Agile Methodologies CI/CD Data Privacy GDPR CCPA Marketing Automation CRM Docker Kubernetes Terraform Python SQL

What you'll do

  • Design and execute the global marketing technology stack in partnership with IT.
  • Lead the MarTech council for technical evaluation of vendors and use cases.
  • Ensure seamless solution design and communication between Marketing and IT.
  • Guide development of a fully integrated MarTech ecosystem for omnichannel orchestration.
  • Champion best practices for real-time data processing, modeling, and AI deployment.
  • Design scalable operational processes to optimize workflow efficiency and quality.

What we're looking for

  • Extensive experience in MarTech and Marketing Operations with a track record of leading technical initiatives.
  • Expert knowledge of CDPs, CRMs, and data warehousing solutions for scalable infrastructure design.
  • Deep expertise in AI/ML, Generative AI, and predictive modeling for real-time data orchestration.
  • Proven ability to translate business objectives into detailed technical requirements and manage development backlogs.
  • Strong understanding and application of global data privacy standards like GDPR and CCPA.
  • Exceptional program management skills using agile methodologies for complex cross-functional projects.
  • Demonstrated success in integrating and scaling comprehensive technology solutions across Marketing Automation, CRM, Predictive Analytics, and Data Enrichment.

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