As a Software Engineering Principal AI Engineer at Salesforce Marketing, you will lead the design and development of production-grade AI agents to automate critical marketing workflows such as campaign creation, audience segmentation, content production, and performance analysis. You will work closely with marketing teams to identify high-impact opportunities, architect scalable systems that integrate seamlessly with tools like Salesforce Marketing Cloud and Google Workspace, and ensure robustness through modern software practices including microservices patterns and observability. Essential skills include extensive experience in distributed system design, hands-on AI development, and a blend of engineering rigor and creative understanding to respect brand guidelines and legal requirements. This role demands deep expertise in automated testing, CI/CD pipelines, and leveraging AI coding tools for efficient delivery while measuring success through concrete business outcomes like workflow efficiency gains and error reduction.
Skills
Salesforce
Distributed Systems
CI/CD
Infrastructure-as-Code
API Integration
AI Agents
LLM Workflows
Automated Testing
Observability
Event-Driven Design
Microservices
Security & Compliance
Prompt Engineering
System Context Design
Evaluation Frameworks
GitHub Copilot
Claude Code
Cursor
Salesforce Marketing Cloud
Agentforce
Google Workspace
Slack
What you'll do
Identify high-impact, repeatable marketing workflows for automation.
Design comprehensive end-to-end workflow architectures with clear boundaries and fallback paths.
Build scalable AI agents that execute full marketing workflows using modern software architecture principles.
Integrate AI agents securely with existing enterprise tools like Salesforce Marketing Cloud and Google Workspace.
Define and measure success metrics for AI agents, ensuring they meet business outcomes like time saved and error rates reduced.
What we're looking for
9+ years of professional software engineering experience with at least 4+ years in architecture or principal roles.
Strong experience designing and building distributed systems with concurrency, state management, fault tolerance, and observability.
Proven track record shipping production-grade software relied upon daily by real users.
Hands-on experience integrating enterprise platforms via APIs such as Salesforce Marketing Cloud, Slack, Google Workspace.
Experience designing and deploying AI-assisted agents or LLM-powered workflows in production environments.
Market check
Salary context
This
$218,400–$365,200
range sits above
93%
of similar postings on FindRole.
Peer median band
$172,850–$257,850
Median floor and ceiling across peers.
Typical midpoint (25–75%)
$162,000–$246,150
Middle half of comparable postings.
Based on 240 comparable postings.*
* 240 is the maximum number of comparable postings sampled.
Employer
About Salesforce
Salesforce is the world''s leading customer relationship management (CRM) platform, offering cloud-based software for sales, service, marketing, analytics, and application development. Industry: Enterprise Software & Cloud Computing
Salesforce currently has
66 open roles
on FindRole.
Listed pay typically runs
$148,500–$260,100
across 59 roles with salary data.