Business Transformation Consultant, Cross-Sector Marketing

IBM

Remote

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Work type
Remote
Location
Remote
Posted
5 days ago

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TL;DR · Business Transformation Consultant, Cross-Sector Marketing

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We are seeking a Senior Adobe Business Transformation Consultant to join our dynamic team in the Research Triangle Park area. This role involves working closely with cross-sector marketing teams to drive digital transformation initiatives, focusing on implementing and optimizing Adobe’s suite of marketing solutions. Day-to-day responsibilities include conducting detailed business analyses, developing strategic roadmaps, and delivering tailored training sessions to ensure clients achieve their digital marketing goals. The ideal candidate will possess extensive experience with Adobe Campaign, Experience Cloud, and Analytics, along with a strong background in data analysis and project management. A deep understanding of the challenges faced by modern marketers, such as customer journey mapping and omnichannel engagement, is essential for success in this role.

Skills

Adobe Experience Cloud Adobe Analytics Adobe Campaign Adobe Experience Manager JavaScript React Python SQL AWS Azure Git Jira Confluence CI/CD Kubernetes Docker Terraform PostgreSQL MongoDB

What you'll do

  • Analyze client business processes to identify areas for improvement using Adobe solutions.
  • Design and implement customized digital marketing strategies with Adobe tools.
  • Conduct training sessions for clients on effective use of Adobe products.
  • Monitor project progress and adjust plans as needed to meet objectives.
  • Gather feedback from users to inform product development and enhancements.

What we're looking for

  • Minimum 5 years of experience in digital marketing and business transformation.
  • Proven track record in implementing Adobe solutions across multiple sectors.
  • Strong analytical skills with ability to drive strategic initiatives.
  • Excellent communication and project management capabilities.
  • Relevant certifications in Adobe products or equivalent industry qualifications.

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