Principal Marketing Operations Manager
At a glance
AI generatedTL;DR
Join our Global Business Solutions Group Marketing Operations team as a Principal Marketing Operations Manager, the most senior individual contributor tasked with setting technical and operational direction for high-impact marketing campaigns. With over 12 years of experience, you will lead complex multi-channel initiatives, define strategic roadmaps, and mentor junior staff while leveraging expertise in platforms like Oracle Eloqua and Adobe AEP/Marketo. Your responsibilities include driving advanced experimentation, personalization, and automation to enhance campaign performance, ensuring compliance with global data protection regulations, and influencing executive-level decisions through clear communication of technical considerations. This role demands deep fluency in operational data pipelines, identity resolution, and the ability to partner effectively with engineering teams on technical design.
Skills
What you'll do
- Set technical vision and multi-year roadmap for marketing operations.
- Design and execute complex, high-stakes, multi-channel campaigns and journey initiatives.
- Serve as the escalation point for technical and architectural decisions in martech stack.
- Define operating standards, frameworks, and best practices for campaign execution.
- Drive measurable improvements in campaign performance through advanced strategies.
- Mentor junior marketing operations practitioners to raise the technical bar across team.
What we're looking for
- 12+ years of marketing operations experience with deep expertise in complex multi-channel campaigns.
- Expert-level mastery of Oracle Eloqua and Adobe AEP/Marketo platforms, including architecture design.
- Proven track record of leading high-stakes campaign and journey orchestration initiatives.
- Advanced knowledge of operational data pipelines, identity resolution, and audience activation.
- Demonstrated history of leading complex experimentation programs to drive performance gains.
- Expert command of channel best practices, deliverability, and global privacy regulations.
- Ability to evaluate and operationalize AI-driven solutions to enhance marketing execution.
Employer
About Intuit
Intuit is a financial software company known for products like TurboTax, QuickBooks, Mint, and Credit Karma, helping consumers and small businesses manage their finances and taxes. Industry: Financial Software & Technology
Intuit currently has 112 open roles on FindRole.
Listed pay typically runs $202,500–$274,000 across 102 roles with salary data.
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