Director, Go-to-Market Business Applications (Remote)

CrowdStrike

Remote Actively hiring
Remote (Usa Ca Remote, US) Posted 16 days ago $170,000–$260,000 / year
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At a glance

AI generated

TL;DR

As the Director of GTM Business Applications, you will lead the architectural integrity and strategic roadmap for our global Lead-to-Cash (L2C) engine, a critical system powering the entire revenue lifecycle from marketing attribution to financial recognition. You will oversee a team of architects and analysts to build seamless workflows across direct sales, MSSPs, distributors, and cloud marketplaces on a unified platform. Responsibilities include defining the L2C vision, designing automated API-first workflows, managing the GTM tech stack, scaling through automation and AI, driving user-centric design, and establishing governance frameworks. The role requires deep expertise in Salesforce (Sales Cloud, CPQ, Experience Cloud), ERP integrations, and API management tools like MuleSoft. Ideal candidates have over 10 years of experience in enterprise applications with a focus on B2B SaaS environments, strategic leadership skills, and the ability to influence C-Suite stakeholders while maintaining a data-driven mindset.

Skills

Salesforce CPQ Experience Cloud Partner Portals MuleSoft Workato NetSuite SAP API Management ERP Integrations KPIs CI/CD DevOps GDPR CCPA

What you'll do

  • Define the multi-year strategic roadmap for Lead-to-Cash technologies.
  • Design automated workflows for zero-touch ordering across various sales motions.
  • Oversee end-to-end configuration and integration of GTM application ecosystem.
  • Embed AI into workflow for predictive forecasting and lead scoring guidance.
  • Ensure systems are user-centric, reducing administrative friction for sales teams.
  • Implement robust governance frameworks for environment management and compliance.

What we're looking for

  • 10+ years of experience in enterprise applications, focusing on Salesforce ecosystem for Lead-to-Cash lifecycle.
  • Deep architectural knowledge of Salesforce (Sales Cloud, CPQ, Experience Cloud) and API management tools like MuleSoft.
  • Expertise in GTM motions including Direct Sales, Channel Partnerships, and Cloud Marketplaces.
  • Proven ability to influence C-Suite stakeholders and align conflicting priorities between sales and finance.
  • Data-driven mindset with experience using KPIs for tech spend justification and roadmap prioritization.
  • Bachelor’s degree in Computer Science, Engineering, or Business Information Systems; Master’s or MBA preferred.

Market check

Salary context

Competitive pay

How this pay compares to similar roles

Similar $214k
This role $215k
$159k most similar roles pay here $271k

This role pays more than 50% of similar roles. Most pay $176,575–$251,750 — the shaded band above. At the midpoint, this role pays about $215k versus about $214k for comparable roles.

Based on 239 similar postings.

Employer

About CrowdStrike

CrowdStrike is a leading American cybersecurity technology firm, specializing in cloud-native endpoint protection, threat intelligence, and incident response.

CrowdStrike currently has 14 open roles on FindRole.

Listed pay typically runs $125,000–$180,000 across 14 roles with salary data.

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